09 Sep
|
BBP INDIA COMMUNICATIONS
|
Vennala
09 Sep
BBP INDIA COMMUNICATIONS
Vennala
We are looking for a creative and analytical Media Manager to develop and execute effective media strategies that maximize brand visibility and campaign performance. The ideal candidate should have hands-on experience in media planning, media strategy, campaign execution, and performance analysis across both traditional and digital media channels.
Key Responsibilities
- Develop comprehensive media strategies aligned with business and marketing objectives.
- Plan, execute, and optimize media campaigns across digital, print, television, radio, outdoor, and other relevant channels.
- Conduct media planning by identifying the right platforms, target audiences, budgets, and schedules.
- Manage media buying and coordinate with media agencies, publishers, and vendors.
- Monitor campaign performance and optimize media spend to maximize ROI.
- Analyze campaign metrics and prepare detailed performance reports with actionable insights.
- Collaborate with the marketing, branding, and creative teams to ensure campaign consistency.
- Stay updated on market trends, consumer behavior, competitor activities, and emerging media opportunities.
- Negotiate media rates and secure cost-effective advertising opportunities.
- Manage campaign budgets while ensuring timely execution and delivery.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Mass Communication, Advertising, Business Administration, or a related field.
- 3–6 years of experience in Media Planning, Media Strategy, or Media Management.
- Strong understanding of digital and traditional media channels.
- Experience in campaign planning, audience targeting, budgeting, and media optimization.
- Knowledge of media research tools and campaign analytics.
- Strong analytical and decision-making skills.
- Excellent negotiation, communication, and stakeholder management abilities.
- Proficiency in Microsoft Excel, PowerPoint, and media reporting tools.
- Ability to manage multiple campaigns in a quick-paced environment.
Preferred Qualifications
- Experience working with advertising agencies or media houses.
- Certification in Digital Marketing or Media Planning is an added advantage.
Work Location: In person
📌 Media Manager (Vennala)
🏢 BBP INDIA COMMUNICATIONS
📍 Vennala