09 Sep
|
Haparz
|
Bengaluru
Experience: 4.5+ Years
Employment Type: Contractual
Work Mode: Hybrid
Locations: Bangalore | Pune | Hyderabad | Chennai | Gurgaon
We are looking for an experienced MCAE (Pardot) Engineer with strong expertise in email deliverability, campaign execution, audience activation, and platform operations . The ideal candidate should have hands-on experience with Marketing Cloud Account Engagement (MCAE/Pardot) and a strong understanding of email authentication, deliverability, IP warming, suppression management, and campaign operations.
Experience with Data 360 and MCAE/Pardot integration with CRM platforms will be an added advantage.
Key Responsibilities
- Provide platform expertise for MCAE campaign execution, email deliverability, audience activation, and operational readiness .
- Assess existing MCAE configuration, assets, automation, and campaign processes.
- Configure and validate email sending, authentication, sender profiles, and business unit readiness .
- Support the development and execution of IP warm-up schedules .
- Define and implement processes for bounces, unsubscribes, spam complaints, and suppression management .
- Support campaign execution, testing, QA, and audience activation activities.
- Monitor email deliverability metrics, domain reputation, inbox placement, and engagement performance .
- Identify deliverability issues and recommend appropriate corrective actions.
- Provide operational recommendations, documentation,
and knowledge transfer to internal teams.
- Collaborate with relevant CRM, marketing, and technical teams to ensure smooth campaign operations.
Mandatory Requirements
- 4.5+ years of overall relevant experience.
- Strong hands-on experience with MCAE / Pardot (Marketing Cloud Account Engagement) .
- Strong expertise in email deliverability and email campaign operations .
- Experience with email authentication including SPF, DKIM, and DMARC.
- Experience with IP warm-up and domain reputation management .
- Strong understanding of bounce, unsubscribe, spam complaint, and suppression processes .
- Experience monitoring inbox placement, engagement, and deliverability metrics .
- Experience with MCAE campaign execution, testing, automation, and audience activation.
- Valuable understanding of CRM integration and data synchronization.
- Strong communication and stakeholder management skills.
Secondary / Good-to-Have Skills
- Salesforce Data 360
- MCAE/Pardot integration with CRM
- Salesforce ecosystem
- Audience/data activation
- Marketing automation
- Email authentication and domain reputation
- Campaign QA and troubleshooting
Mandatory Skills MCAE | Pardot | Marketing Cloud Account Engagement | Email Deliverability | Email Authentication | SPF | DKIM | DMARC | IP Warm-up | Domain Reputation | Inbox Placement | Campaign Execution | Audience Activation | Bounce Management | Suppression Management | Salesforce CRM
📌 MCAE Engineer – Contract | Hybrid (Bengaluru)
🏢 Haparz
📍 Bengaluru