Program Manager, Marketing

BrightEdge | India, fully remote | Reports to the Senior Manager, Marketing

BrightEdge is an enterprise SEO and AEO platform. We are building the marketing function in India as a remote team, we ship product every month, and the category we sell into is moving rapid.

This is a right hand seat to the marketing lead. You will act as a force multiplier for leadership: operationalising programs, owning outcomes, and keeping teams aligned and accountable. It starts with the sales pitch and grows into programs.

Key responsibilities

- Field enablement: Take the messaging from marketing to the field. Build the deck that fits the deal in front of us, plus proposal and RFP support on enterprise pitches.
- Asset library: Own the pitch deck library, organised by industry and by buyer, and keep field assets current as we ship: c, objection guides, competitive matrices.
- Program management: Own end-to-end project management for integrated campaigns and GTM programs, from kickoff through execution to post-mortem. Build the plans, timelines and workflows, and hold the dates.
- Cross-functional alignment: Partner with Product Marketing, Content, Design, Events, Sales and Product to keep messaging consistent and execution on track.
- Operations support: Help marketing leadership run the org: leadership meetings, All Hands, QBRs, OKRs, budget tracking and planning.
- Performance tracking: Define the KPIs, track them,



and recommend what to change to improve return.
- Operational improvement: Find the process gaps and put systems, tools and workflows in place, including AI, to make the team faster.

Skills and experience

- 4 to 6 years in B2B SaaS marketing, integrated campaigns, marketing operations or consulting, ideally in a high growth or matrixed org.
- Passion for marketing, and excited about getting results.
- Skilled at putting structure to complex, ambiguous problems.
- Highly organised, with strong stakeholder management across sales and marketing.
- Track record leading cross-functional projects end to end against tight deadlines, with tools such as Jira
- AI-forward and technically savvy. Hands-on use of AI to organise projects, automate workflows and speed up analysis.
- Strong analytical skills. Comfortable building and reading Salesforce or BI dashboards without help.
- Exceptional written and presentation skills. Able to distil complexity into a concise narrative for executives.
- Something recurring you ran that other people depended on, and a number you moved on your own work.

Preferred

- Tier 1 MBA preferred
- Experience with Salesforce, Mailchimp, Zoom etc
- Built agentic workflows or applied AI in a marketing team.
- Worked in a program management role before and skilled in executive communications

Band and location

Fully remote in India, with an evening overlap with our US and EMEA teams.

📌 Marketing Program Manager (India)
🏢 BrightEdge
📍 India