We are looking for a proactive and enthusiastic Influencer Marketing Executive who can independently identify, research, and connect with influencers across Instagram, YouTube, and other social media platforms.

The ideal candidate should be comfortable with DMs, WhatsApp, emails, calls, follow-ups, and negotiations and should have a strong understanding of social media trends and influencer profiles.

Key Responsibilities

- Independently source and identify relevant influencers, creators, bloggers, and content creators based on campaign requirements.
- Research influencers across categories such as Lifestyle, Fashion, Beauty, Fitness, Food, Travel, Parenting, Real Estate, and Entertainment.
- Shortlist influencers based on followers, engagement, content quality, audience profile, location, and campaign relevance.
- Find and maintain influencer contact details including Instagram handles, email IDs, phone numbers, and other relevant information.
- Independently reach out to influencers through *Instagram DMs, WhatsApp, email, and calls.
- Explain campaign requirements, deliverables, timelines, and commercial expectations to influencers.
- Follow up regularly with influencers and ensure timely responses and confirmations.
- Coordinate with influencers from initial outreach through campaign execution and content delivery.
- Maintain and update an *influencer database/Excel sheet with creator details, commercials, status, deliverables, and campaign history.
- Assist in negotiating influencer commercials and deliverables within approved budgets.
- Track campaign deliverables and ensure influencers meet agreed timelines.
- Stay updated on trending creators, viral content, social media trends, and emerging influencers.




- Build and maintain long-term relationships with influencers and creator communities.
- Coordinate internally with the marketing/creative team to ensure campaigns are executed smoothly.

What We Are Looking For 0–6 months of experience* in influencer marketing, social media, digital marketing, or a similar role. Freshers with strong practical knowledge of Instagram and influencer outreach can also apply.

- Robust knowledge of Instagram and social media platforms.
- Ability to independently search, shortlist, approach, and follow up with influencers.
- Excellent communication and interpersonal skills.
- Good negotiation and convincing abilities.
- Comfortable making calls and communicating with creators professionally.
- Good working knowledge of Excel/Google Sheets.
- Highly proactive, organized, and target-oriented.
- Ability to work independently with minimal supervision.
- Strong attention to detail while researching influencer profiles.
- Positive understanding of *engagement rate, audience demographics, reach, and influencer categories will be an advantage.

Key Skills Influencer Sourcing | Influencer Outreach | Instagram Research | Creator Management | Negotiation | Follow-ups | Campaign Coordination | Social Media | Excel/Google Sheets | Communication

Ideal Candidate

We are looking for someone who is street-smart, proactive, and hungry to learn—someone who doesn't wait for an influencer list to be handed over but can independently find the right creators, reach out to them, follow up, and close the conversation.

If you enjoy discovering new creators and are confident in approaching people, this role is for you.

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits

- Cell phone reimbursement
- Commuter assistance
- Paid sick time
- Paid time off

Work Location: In person

📌 Influencer Marketing Executive (Mulund West)
🏢 Universal Media
📍 Mulund West