Key Responsibilities

- Develop and implement marketing strategies to increase hospital brand visibility and patient footfall.
- Drive OPD/IPD growth and achieve monthly business targets.
- Build and maintain relationships with doctors, consultants, corporates, TPAs, insurance companies, and referral partners.
- Develop corporate tie-ups, health packages, camps, and other business-development initiatives.
- Lead and manage the hospital marketing and business development team.
- Plan and execute digital marketing, social media, outdoor, print, and other promotional campaigns.
- Monitor competitor activities, market trends, and identify new business opportunities.
- Track marketing budgets, campaign performance, lead generation, conversions, and ROI.
- Coordinate with doctors and hospital departments for promotional activities and patient engagement programs.
- Organize health camps, awareness programs, medical events, and corporate wellness activities.
- Prepare regular MIS and performance reports for hospital management.




- Ensure all marketing activities comply with hospital policies and applicable healthcare regulations.

Desired Skills
- Strong leadership and team-management skills.
- Excellent communication, negotiation, and networking abilities.
- Strong knowledge of hospital marketing and healthcare business development.
- Target-oriented and result-driven approach.
- Good understanding of digital marketing and lead-generation strategies.
- Strong analytical and reporting skills.
- Ability to build strong relationships with doctors, corporates, and referral networks.

Qualification

MBA/PGDM in Marketing, Healthcare Management, or a related field preferred.

Preferred Candidate

Candidates with solid experience in hospital marketing, business development, patient acquisition, corporate tie-ups, and referral-network development will be preferred.

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Hospital marketing Head (Raipur)
🏢 Talenico
📍 Raipur