GTM Lead - EMEA (Bengaluru)

GTM Lead - EMEA (Bengaluru)

09 Sep
|
Goodera
|
Bengaluru

09 Sep

Goodera

Bengaluru

About Goodera

Goodera is the world’s leading platform for employee engagement, helping companies build meaningful, purpose-driven workplace experiences through employee volunteering. We partner with 500+ enterprises, including 75 Fortune 500 companies like IBM, ServiceNow, and Amazon to help teams connect with purpose while driving social impact. Operating across 100+ countries and 30+ languages, Goodera delivers hosted volunteering and team engagement experiences - virtual, in-person, and hybrid - through a network of 2,500+ hosts. In 2025 alone, we facilitated 10,000+ experiences engaging over 500,000 employees worldwide. With consistent 100% YoY growth and profitability since April 2024, Goodera is backed by leading investors including Elevation Capital, Nexus Venture Partners, Omidyar Network, Zoom Ventures, xto10x, and Ursula Burns. Goodera enables end-to-end employee engagement programs, with a core focus on corporate volunteering. We help organizations design and deliver meaningful experiences that drive both employee engagement and social impact.

What we do

- End-to-end program management: Design and execute corporate volunteering initiatives from concept to completion
- Curated opportunities: Match organizations with the right experiences from our global catalog of volunteering activities
- Program planning & participation: Support timelines, campaigns, and communications to drive employee registrations
- Hosted experiences: Deliver engaging, high-quality sessions led by trained Goodera hosts who guide, orient, and contextualize each experience
- Impact measurement: Track, measure,



and communicate both employee engagement and social impact outcomes

As we continue to grow, Goodera is exploring avenues of expanding beyond volunteering into a broader suite of employee engagement offerings including team building, culture-building, and purpose-driven experiences.

Role Overview

We are seeking a detail-oriented and strategic Go-To-Market Operations Manager to drive the execution of our GTM strategies. This role requires a deep understanding of market dynamics, customer needs, and competitive landscapes. This role will collaborate with cross-functional teams to ensure successful product launches, optimize sales processes, and enhance customer engagement.

Key Responsibilities:

GTM Strategy Development:
- Assist in formulating and refining GTM strategies for demand generation across Enterprise, Mid-market and SMB segments
- Conduct market research and competitive analysis to inform GTM planning

Demand generation
- Execute Community Engagement initiatives for EMEA business such as an annual summit, quarterly webinars, city-wise community meets, conferences from external ecosystem players
- Lead demand generation across inbound and outbound channels such as Email-led Outreach,



Organic Search, Paid Marketing, Social-media led Outreach and website
- Monitor KPIs and metrics to evaluate the success of GTM initiatives and adjust strategies as needed.

Cross-Functional Collaboration:
- Partner with Sales, Marketing, Product, and Customer Success teams to align GTM efforts
- Facilitate communication and collaboration between departments to streamline processes

Reporting and Analytics
- Analyze data to provide insights on market trends, customer needs, and competitive landscape.
- Generate regular reports to track the effectiveness of GTM strategies and operations.

Project Management
- Manage timelines, budgets, and resources for GTM projects
- Coordinate with cross-functional teams to ensure timely execution of initiatives

Qualifications:

- Bachelor’s degree from a tier-1 undergraduate school such as IITs / BITS Pilani / DTU / SRCC / LSR / St. Stephens; MBA is a plus.
- 2-4 years of experience in B2B GTM Ops, marketing, sales operations, or related roles. Any experience in the European market will be a plus.
- Strong analytical skills and experience with data analysis tools
- Excellent communication and interpersonal skills
- Proven ability to manage multiple projects and priorities in a fast-paced environment.
- Familiarity with CRM and marketing automation platforms (HubSpot).

Why Join Us?

- Opportunity to lead impactful initiatives in a growing company
- Cooperative and innovative work culture
- Competitive salary and benefits package

📌 GTM Lead - EMEA (Bengaluru)
🏢 Goodera
📍 Bengaluru

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