Company Description Progoez is a full-service digital marketing agency based in Casper, Wyoming, and has a presence in India, helping businesses grow their online presence and revenue through SEO, paid ads, web and app development, social media marketing, and digital strategy. The team uses a data-driven approach, focusing on technical analysis, targeted campaigns, and conversion optimization rather than generic marketing tactics. Clients see tangible outcomes such as major increases in traffic, keyword rankings, and organic visibility within relatively short timeframes.

Progoez is a certified partner on platforms including Clutch and BigCommerce, underscoring its commitment to quality delivery and measurable ROI. Acting as an extension of each client’s team, Progoez provides transparent, hands-on support for both local businesses and scaling brands.

Role Description The Google Ads Specialist is a full-time, remote role responsible for planning, executing, and optimizing paid search and display campaigns across Google Ads. Day-to-day tasks include keyword research, audience targeting, campaign structuring, and creating ad copy aligned with client goals and brand voice. The specialist monitors performance, adjusts bids and budgets, runs A/B tests, and analyzes search terms and placements to improve ROI and conversion rates.

This role collaborates with account managers and other digital marketing specialists to align campaigns with broader SEO, social media, and web strategies.



The specialist will also prepare performance reports, communicate results and recommendations to clients, and stay current with Google Ads policies, tools, and best practices.

Qualifications

- Must have Strong expertise in Google Ads campaign management, including search, display, remarketing, and performance tracking.
- Strong hands-on experience with running GBP/GMB Ads for local businesses.
- Proficiency in keyword research, audience segmentation, and bid strategy for data-driven optimization.
- Ability to write transparent, persuasive ad copy and create effective ad variations for testing.
- Experience using Google Analytics and other analytics tools to interpret data and inform decisions.
- Solid understanding of digital marketing fundamentals, including conversion funnels and landing page best practices.
- Comfort working remotely, managing multiple client accounts, and meeting deadlines with minimal supervision.
- Excellent communication skills for explaining campaign performance, insights, and strategies to non-technical stakeholders.
- Previous agency or multi-client experience is preferred; experience with e-commerce or lead generation campaigns is beneficial.
- Google Ads certifications and familiarity with Google Tag Manager, Google Merchant Center, or other ad platforms are a plus.
- Bachelor’s degree in Marketing, Business, Communications, or equivalent practical experience is desirable.

📌 Google Ads Specialist (India)
🏢 Progoez
📍 India