Purpose of the Role

The role is responsible for driving sales of vehicles through sales volumes and market share and ensuring enhancing customer engagement in the assigned territory. It involves actively managing dealer relationships & driving demand, developing new business and achieving the territory sales targets.

Job Responsibility

1. Sales Planning:

Drives sales in the specified territory for a particular product line ensuring volume sales, market share growth and enhanced customer engagement in assigned territory

Plan and conduct monthly target setting including marketing activations at the dealerships in line with forecast/ estimated TIV and sales volume for the assigned territory

Coordinate with various partners and internal teams to drive customer engagement & sales. Plan and execute monthly activations and provide the necessary support to drive effectiveness while measuring outcomes of activities conducted

Ensure monthly and annual targets to be achieved in terms of retail sales and customer satisfaction levels as per Sales & Marketing plan.

Support state product manager in the conversion of mid-to-big sized deals when needed

Drive the conversion of C4T customers with assigned dealership into Tata Motors fold

Drive sales and share of business with key accounts customers

Drive value added sales in the assigned territory and seek support from sales teams on need basis

2. Review and Execution:

Conduct sales execution meeting on a monthly basis with dealers sales representatives and sales team to monitor performance and to set future action plan

Execute dealer wise and outlet wise performance to monitor sales pipeline and deploy action plan to different territories based on performance and potential

Review and monitor MIS of the following: Volume, Market Share, Activity Report, Retail tracker, C4T list and pipeline DSE

Ensure the execute of distribution of dealership target DSE wise and Micro Market wise

Provide product wise indent to RSMs as per the agreed schedule

Capture and review market intelligence through multiple sources, including voice of customer on product/services and regulatory requirements.



Explore potential white spaces due to emerging customer expectations

Review and monitor dealers inventory and ensure that it stays at optimum level through proper forecasting

Provide inputs on existing product improvements/ development of new products and variants to create differentiation in the market

Work closely with state product managers to share market intelligence about the product on regular basis

3. Financial Management:

Monitor liquidation of stock at assigned dealerships to ensure timely payment by financiers and channeling of funds back into the system

4. People Management:

Drive manpower, infrastructure and processes at dealerships as per TML norms

Execute trainings for dealer sales team on pre-sales & sales processes, new product features / modifications etc.

Stakeholder Profiles & Nature of Interactions

Internal:

State Product Manager (Product Line), State Head

Update and seek support on sales and market share growth

Provide support, if and when necessary, in conversion of mid-to-big sized deals

Regional Sales Managers

Product, targeting setting for self and dealership, ATL activities

Regional Head SNM/ SNM Manager

Drive Manpower, infrastructure and processes at dealerships

Regional Head RCFI/ RCFI Manager

Ensure finance availability to dealers and customers

Desired Candidate Profile

- Education : Diploma/ B.E/ B.Tech with relevant experience/ Any graduate
- Relevant Experience : 2 - 5 years
- Experience in Automobile Industry
- Experience in Sales & Marketing

Skills & Competencies

- Product Knowledge
- Analytical Skills
- Interpersonal Skills
- Communication Skills

Tata Motors is an Equal Opportunity Employer, committed to a fair and transparent hiring process.



All recruitment decisions are based strictly on Merit, Role alignment, and Business requirements. It does not solicit or accept any form of payment or gratuity from candidates at any stage of the recruitment process. Any such request received should be considered fraudulent and reported immediately.

About Tata Motors:

Part of the USD 180 billion Tata group, Tata Motors Limited (BSE: 500570; NSE: TATAMOTORS), a USD 52 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups, trucks, and buses, offering an extensive range of integrated, smart, and e-mobility solutions. With ‘Connecting Aspirations’ at the core of its brand promise, Tata Motors is India’s market leader in commercial vehicles and ranks among the top three in the passenger vehicles market.

Tata Motors strives to bring current products that captivate the imagination of GenNext customers, fuelled by state-of-the-art design and R&D; centres located in India, the UK, the US, Italy, and South Korea. By focusing on engineering and tech- enabled automotive solutions catering to the future of mobility, the company’s innovation efforts are focused on developing pioneering technologies that are both sustainable and suited to the evolving market and customer aspirations. The company is pioneering India's Electric Vehicle (EV) transition and driving the shift towards sustainable mobility solutions by developing a tailored product strategy, leveraging the synergy between Group companies and playing an active role in liaising with the Government of India in developing the policy framework.

With operations in India, UK, South Korea, Thailand and Indonesia, Tata Motors markets its vehicles in Africa, the Middle East, Latin America, Southeast Asia, and the SAARC countries. As of March 31, 2025, Tata Motors’ operations include 93 consolidated subsidiaries, two joint operations, four joint ventures, and numerous equity-accounted associates, including their subsidiaries, over which the company exercises significant influence.

📌 Executive-Sales and Pickups Business-TMCV (Ranchi)
🏢 TataMotors
📍 Ranchi