ANT Solution is looking for a result-oriented Digital Marketing & E-commerce Executive to manage our digital presence, generate qualified leads and develop our online sales and e-commerce business.

The candidate will be responsible for Digital Marketing, SEO, Google Ads, Social Media, Lead Generation, Website Management, E-commerce Marketplace Management and Online Sales.

Key Responsibilities

- Develop and execute digital marketing strategies to generate business leads.
- Manage Google Ads, Meta Ads and other online advertising campaigns.
- Improve website traffic, SEO ranking and online visibility.
- Manage company website content, landing pages and product/service pages.
- Generate and manage B2B leads through digital channels.
- Manage social media platforms including LinkedIn, Facebook, Instagram and YouTube.
- Create and coordinate marketing content, creatives, campaigns and promotional activities.
- Manage e-commerce platforms and online product listings.
- Upload and maintain product catalogue, pricing, specifications and images.
- Manage online enquiries, leads and customer follow-up.
- Monitor e-commerce orders, enquiries, conversion and revenue.
- Identify recent online sales opportunities and marketplaces.
- Coordinate with Sales, Procurement and Operations teams for order fulfilment.
- Track campaign performance and prepare weekly/monthly MIS reports.
- Analyse website traffic, leads, conversion rate, customer acquisition cost and ROI.
- Conduct competitor and market research.
- Develop email, WhatsApp and digital campaigns for customer acquisition and retention.

E-commerce Responsibilities




- Product listing and catalogue management
- Online pricing and offers
- Marketplace management
- Order and enquiry coordination
- Product content and SEO
- Online customer acquisition
- Conversion optimisation
- E-commerce sales reporting
- Customer reviews and online reputation management

Preferred Skills

Experience with

- Google Ads
- Google Analytics
- Google Search Console
- SEO
- Meta Ads
- LinkedIn Marketing
- WordPress / CMS
- Canva / basic design tools
- Email Marketing
- WhatsApp Marketing
- CRM / MIS
- E-commerce platforms and marketplaces
- Excel / Google Sheets

Candidate Profile
- 2–5 years of experience in Digital Marketing / E-commerce.
- Solid understanding of digital lead generation.
- Hands-on experience with Google and Meta advertising.
- Basic SEO knowledge.
- Good written and verbal communication.
- Analytical and result-oriented approach.
- Ability to create and manage digital campaigns independently.
- Interest in B2B technology and IT products/services is an advantage.
- Experience in IT, electronics, technology, e-commerce or B2B businesses will be preferred.

Key Performance Indicators The candidate will be measured on business results, including:

- Qualified Leads Generated
- Website Traffic
- Lead Conversion
- Digital Marketing ROI
- Google/Meta Campaign Performance
- Online Sales Revenue
- E-commerce Revenue
- Customer Acquisition Cost
- Website Enquiries
- Organic Search Growth
- Marketplace Sales
- Monthly Revenue Contribution

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (Madurai)
🏢 ANT Solution
📍 Madurai