Job Title: Digital Marketing Executive

Job Type: Full-Time (On-site)

Location: Karelibaug

Experience: 1–3 Years

About the Role:

We are hiring a performance-oriented Digital Marketing Executive to manage our lead generation, social media ads, and direct marketing automation. You will be directly responsible for launching paid campaigns across Meta/Google, as well as executing targeted WhatsApp marketing campaigns to convert leads into customers.

Key Responsibilities:

- WhatsApp Campaigns: Set up, schedule, and automate broadcast messaging, follow-ups, and promotional WhatsApp campaigns using API tools (e.g., Wati, Aisensy, Gupshup, or similar).
- Paid Ads: Create, manage, and optimize lead generation and conversion ads on Meta Ads Manager (Facebook/Instagram) and Google Ads.
- Lead Nurturing & Analytics: Track metrics like CTR, Cost Per Lead (CPL), open rates, and conversion rates across paid ads and WhatsApp broadcasts.




- Content Collaboration: Work with graphic designers and video editors to create high-converting ad copy, visual assets, and message templates.

Requirements:

- Experience: Fresher – 3 years in digital marketing with hands-on campaign execution.
- Tool Knowledge: Experience with Meta Ads Manager, Google Ads, and WhatsApp broadcast/API automation platforms.
- Skills: Robust copywriting skills for ad text, WhatsApp message broadcasts, and call-to-action (CTA) hooks.
- Analytical Ability: Comfortable reviewing daily lead performance metrics and optimizing underperforming campaigns.

Pay: ₹15,000.00 - ₹35,000.00 per month

Application Question(s)

- Are you located in Vadodara?

Work Location: In person

📌 Digital Marketing Manager (Karelibagh)
🏢 Paradise Technology
📍 Karelibagh