We are looking for a Digital Marketing Executive with hands-on knowledge of SEO, AEO, GEO, SMM, Meta Ads, Lead Generation, and Content Marketing. The ideal candidate should be creative, analytical, and willing to learn the latest digital marketing and AI-driven search strategies.

Key Responsibilities

- Execute SEO activities including keyword research, on-page SEO, off-page SEO, and basic technical SEO.

- Implement AEO (Answer Engine Optimization) strategies to improve visibility in answer-based search results.

- Work on GEO (Generative Engine Optimization) to improve brand visibility across AI-powered search and generative platforms.

- Manage Social Media Marketing (SMM) activities across relevant platforms.

- Create, manage, monitor, and optimize Meta Ads (Facebook &
- Instagram)

campaigns.

- Plan and execute Lead Generation campaigns through paid and organic channels.

- Develop and implement Content Marketing strategies for blogs, websites, social media, and marketing campaigns.

- Research trending topics, keywords, search queries, and audience interests to develop relevant content.

- Optimize website and content for search engines, answer engines,



and AI-generated search experiences.

- Monitor campaign performance and prepare regular performance reports.

- Track metrics such as CPL, CTR, CPC, conversions, reach, traffic, and engagement.

- Conduct competitor and market research to identify new marketing opportunities.

- Coordinate with the design and development teams for content, landing pages, social media creatives, and campaigns.

- Stay updated with the latest SEO, AI search, digital marketing, and content marketing trends.

Required Skills

- Basic hands-on experience with Meta Ads Manager

- Knowledge of SEO &
- Google Search Console

- Understanding of AEO &

- GEO

- Knowledge of Social Media Marketing

- Basic knowledge of Content Marketing &

- Content Strategy

- Understanding of Lead Generation &

- Performance Marketing

- Basic knowledge of Google Analytics/GA4 is an advantage

- Good communication and analytical skills

- Creative thinking and willingness to learn recent AI and digital marketing tools

Pay: ₹8,000.00 - ₹15,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (Noida)
🏢 LYB Technology
📍 Noida