Responsibilities
Lead a team of programmatic specialists, providing guidance and mentorship
Develop and execute client-centric programmatic strategies, focusing on achieving KPIs and driving business growth
Own client communication and relationship management, ensuring transparent and consistent updates
Proactively identify and pursue account growth opportunities in partnership with Account Directors
Leverage expertise in DV360 and other DSPs to optimize campaigns and deliver exceptional results
Utilize MMPs and analytics platforms to provide data-driven insights and recommendations
Collaborate with Client Services and other channel teams to ensure seamless campaign executions
Analyse campaign performance data to identify trends and optimize strategies
Ensure adherence to best practices and maintain high standards of quality
Experience on Media Planning and Programmatic deals is must

Qualifications
9 to 12 years of experience in programmatic campaign management
Proven experience managing and leading a team




Expert-level knowledge of DV360 and experience with other DSPs
Strong experience with MMPs and analytics tools
Excellent client management and communication skills
Proven ability to develop and execute strategic programmatic plans
Strong analytical and problem-solving skills
Strong Excel and PPT skills
Innovation & Best Practices: Stay ahead of industry trends, implement cutting-edge technologies, and ensure adherence to best practices to maintain high standards of quality and innovation
Budget Management: Responsible for large scale budget management, and forecasting
A/B Testing and Experimentation: Design and implement rigorous A/B testing and experimentation frameworks to optimize campaign performance and identify winning strategies
Attribution Modelling: Expert knowledge of attribution modelling and it's effect on performance

📌 Programmatic Optimizer (Mumbai)
🏢 dentsu India
📍 Mumbai