Product Marketing Specialist (Noida)

Product Marketing Specialist (Noida)

09 Sep
|
Newgen Software
|
Noida

09 Sep

Newgen Software

Noida

Title: DGM/GM: Product Marketing & Go-to-Market (GTM)

Location: Corporate Office / Noida, India

ABOUT US
Newgen Software is a 33-year-old, publicly listed, India-headquartered provider of a unified low-code platform that integrates process automation, content management, and AI/ML capabilities. With an enterprise footprint of approximately 3,000 employees, the company commands a robust international presence spanning 70+ countries across India, the Middle East, Southeast Asia, and North America.
Newgen serves as a trusted, long-term digital transformation partner for large-scale, mission-critical implementations across highly regulated, process-intensive industries, including banking, financial services, insurance (BFSI), government, and healthcare. Entering its next phase of global growth, the organization is focused on scaling its international footprint by strengthening product leadership, driving AI-led differentiation, and deepening vertical specialization, particularly within intelligent lending solutions for banks and NBFCs.
To learn more about our culture, updates,



and global footprint, visit our Company Website and follow our official LinkedIn Page.

ROLE SUMMARY AND OVERVIEW
The Product Marketing & Go-to-Market (GTM) Lead will be responsible for driving the commercialization of Newgen’s products and solutions across global markets. The role serves as the strategic bridge between Product Management, Sales, Marketing, Analyst Relations, Customer Success, and Regional Marketing to ensure every product is positioned effectively, launched successfully, adopted by customers, and contributes meaningfully to pipeline and revenue growth.
This is a highly cross-functional leadership role responsible for product positioning, messaging, market intelligence, product launches, sales enablement, demand generation strategy, and GTM execution. The incumbent will own the end-to-end GTM lifecycle—from defining value propositions and buyer journeys to influencing pipeline c

📌 Product Marketing Specialist (Noida)
🏢 Newgen Software
📍 Noida

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