Key Responsibilities
- Generate leads through email, LinkedIn & cold calling.
- Build and maintain qualified prospect pipeline.
- Understand prospect needs and introduce solutions.
- Schedule meetings and product demos.
- Maintain accurate CRM and lead records.
- Work with Sales & Marketing to achieve targets.
- Track and improve campaign performance.
Required Skills & Qualifications
- Bachelor’s degree in relevant field.
- 2–5 years in Demand Generation & cold calling.
- B2B Technology / SaaS experience.
- Experience in integrated demand generation campaigns.
- Strong knowledge of lead generation & nurturing.
- Understanding of marketing funnel & buyer journey.
- Hands-on CRM & marketing automation experience.
- Experience with email, LinkedIn, webinars, SEO & paid campaigns.
- Campaign reporting & performance optimization skills.
- Robust written & verbal communication.
- Ability to manage multiple campaigns.