Job Description"Requirements:
nCampaign Planning and Requirements Gathering:
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- Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).n
- Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates.n
nHTML Email Template Development:
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- Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.n
- Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences.n
nEmail Build Testing:
n•Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality.
nEmail Design Best Practices:
n•Stay up to date with email design best practices, industry trends,
and email marketing standards to create visually compelling and effective email campaigns.
nTroubleshooting and Issue Resolution:
n•Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution.
nWork Orchestration and Data hygiene:
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- Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.n
- Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.n
- Complete all required reports so that accurate numbers are reported to both client and leadership.n
nMust Have Skills:
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- Proficiency in HTML5 and CSS3: Solid knowledge and hands-on experience in coding responsive HTML email templates that