09 Sep
|
FirstClub
|
Bengaluru
09 Sep
FirstClub
Bengaluru
About the Role
As a CDM, you will be responsible for driving demand, revenue, and overall performance across your assigned categories/sub-categories.
You will work at the intersection of Category, Revenue, Marketing, Product, Buying, Supply Chain, and Tech to identify growth opportunities, improve customer demand, optimize assortment and promotions, and deliver category-level business targets.
This role requires someone who is highly analytical, commercially driven, and comfortable operating in a fast-paced environment with significant ownership.
What you'll do:
Revenue & Performance Management
- Drive daily, monthly and quarterly revenue targets for your assigned sub-categories. Monitor and improve key metrics including GMV, conversion rates etc
- Execute strategies to acquire new customers and improve repeat purchase rates. Identify growth opportunities through data analysis and market trends.
- Design and implement promotional campaigns, discounts, and offers. Manage budgets effectively to balance growth with profitability targets.
- Ensure product listings are complete, accurate, and visually appealing. Work with brands and internal teams to improve content quality and product representation.
- Analyze customer demand patterns and competitor offerings to recommend optimal product mix.
Identify gaps in the assortment and work with sourcing teams to fill them.
- Support the execution of major sale events and festivals. Manage category-specific activations, themed collections, and landing page curation.
- Partner with the marketing team to plan campaigns, influencer collaborations, and social media activations. Provide category insights to shape messaging and creative direction.
- Work with the product team to improve search relevance, filters, and product recommendations for your category.
- Coordinate with Buying, Supply Chain, Product, and Tech teams to resolve operational issues and implement new features.
- Use analytics tools to generate insights, create reports, and present recommendations to senior leadership.
What we're looking for:
- 6+ years of experience in category demand management, quick commerce, e-commerce, business analytics, or related roles in retail/marketplace platforms.
- Robust analytical skills with proficiency in Excel/Google Sheets and familiarity with analytics tools
- Understanding of e-commerce metrics (conversion rates, traffic sources, customer acquisition costs)
- Excellent communication and stakeholder management abilities
- Project management skills with the ability to handle multiple initiatives simultaneously
📌 Category Demand Management (Bengaluru)
🏢 FirstClub
📍 Bengaluru