Business Development & Marketing Analyst Intern

Location: Coimbatore, Tamil Nadu, India

Work Arrangement: Hybrid

Job Type: Internship

Duration: 3 Months

Compensation: Paid Internship

About the Role

We are looking for a curious, business-minded and motivated Business Development & Marketing Analyst Intern to join our team in Coimbatore.

This is a hands-on internship for someone interested in business, technology, marketing, market research and B2B growth. The role will provide exposure to Business Development, Market Intelligence and Go-to-Market (GTM) initiatives, with a focus on understanding business challenges and identifying relevant opportunities.

Key Responsibilities

Business & Market Research

- Research industries, companies, business processes and relevant market trends.
- Develop an understanding of enterprise business processes such as Procure-to-Pay, Accounts Payable, Order Management, Accounts Receivable and other business functions.
- Develop an understanding of Process Mining and Process Intelligence and how they can help organizations identify inefficiencies and improve business processes.
- Research relevant business challenges, use cases and opportunities across industries.
- Analyze market and company information to identify relevant business segments and potential opportunities.

Business Development & GTM

- Support the identification and research of relevant target companies and accounts.
- Identify relevant decision-makers and business stakeholders based on their roles, responsibilities and business functions.
- Research prospects to understand their potential business challenges and determine why a particular company or stakeholder may be relevant.




- Support personalized B2B outreach and prospect engagement.
- Assist in identifying and qualifying potential business opportunities.
- Contribute to GTM research and initiatives by identifying relevant markets, segments, accounts and use cases.

Market Presence & Business Communication

- Research meaningful industry developments, business trends and process-related topics.
- Identify relevant insights, business challenges and use cases that can be communicated to a professional B2B audience.
- Support the development of the company's online presence and professional brand visibility.
- Assist in developing research-driven business content that demonstrates industry and domain understanding.

What We’re Looking For

- Strong interest in Business, Marketing, Business Development and Technology.
- Strong analytical, research and problem-solving skills.
- Excellent written and verbal English communication skills.
- Ability to understand, analyze and communicate business concepts clearly.
- Positive attention to detail and structured thinking.
- Willingness to learn enterprise business processes and Process Mining / Process Intelligence.
- Ability to conduct independent research and turn information into meaningful insights.
- Interest in B2B businesses, enterprise technology and GTM strategy.
- Comfortable with LinkedIn and online research.
- Proactive attitude,



curiosity and willingness to learn.

Preferred Qualifications

- Currently pursuing an MBA / PGDM, preferably with an interest in Marketing, Business Development, Strategy or related areas.
- Engineering background in Computer Science (CS), Electronics & Communication Engineering (ECE), or a related discipline.
- Exposure to or interest in B2B sales, marketing, consulting, business analysis or enterprise technology.
- Familiarity with LinkedIn, LinkedIn Sales Navigator or similar professional research tools is a plus.
- Previous internship, academic project or extracurricular experience involving market research, business development, sales, marketing or technology is a plus.

What You’ll Gain

- Practical exposure to B2B Business Development and GTM strategy.
- Hands-on experience in market and industry research.
- Exposure to enterprise business processes and Process Mining / Process Intelligence.
- Experience researching potential B2B customers, accounts and decision-makers.
- Exposure to international B2B markets and professional business communication.
- The opportunity to work across business, technology, marketing and growth.

Internship Details Position: Business Development & Marketing Analyst Intern

Location: Coimbatore, Tamil Nadu, India

Work Arrangement: Hybrid

Duration: 3 Months

Compensation: Paid Internship

If you are someone who enjoys understanding how businesses work, researching markets, exploring technology and identifying real business opportunities, we would be interested in hearing from you.

To apply, please submit your resume and a brief introduction explaining your interest in the role.

📌 Business Development & Marketing Analyst Intern (Coimbatore)
🏢 PxM Strategy
📍 Coimbatore