We are looking for a Business Development Executive with a strong focus on lead generation and prospecting. The candidate will be responsible for identifying potential clients, building a strong sales pipeline, initiating conversations, qualifying prospects, and generating new business opportunities.

The role will involve extensive use of Pipedrive CRM to manage prospect databases, track outreach, schedule follow-ups, monitor the sales pipeline, and maintain accurate records of all business development activities.

The ideal candidate should be proactive, target-driven, confident in communication, and comfortable with cold calling, LinkedIn outreach, email outreach, online research, networking, exhibitions, and industry events.

Key Responsibilities

- Research and identify potential B2B clients and decision-makers across relevant industries.
- Generate current leads through cold calling, LinkedIn, email outreach, online research, referrals, databases, exhibitions, trade shows, networking events, and other relevant channels.
- Build and continuously expand a database of prospective clients.
- Identify the right decision-makers, including business owners, founders, marketing heads, and other relevant stakeholders.
- Make outbound calls and initiate conversations with prospective clients.
- Conduct cold outreach through phone calls, emails, LinkedIn messages, and other channels.
- Attend industry exhibitions, trade shows, conferences, networking events, and business events to identify and connect with potential clients.
- Actively network with attendees, exhibitors, and decision-makers to generate new business leads.
- Collect and maintain relevant prospect information and ensure all leads generated through events are added to Pipedrive CRM.
- Follow up with leads and contacts generated through exhibitions and events to convert them into qualified opportunities.
- Understand the prospect's business, requirements, challenges, and potential need for digital marketing services.
- Qualify leads based on business requirement, budget, decision-making authority, and timeline.
- Maintain a consistent daily/weekly lead-generation and outreach target.




- Follow up with prospects at regular intervals to convert cold prospects into qualified leads.
- Re-engage with old, inactive, and previously contacted leads to generate new opportunities.
- Schedule meetings with qualified prospects for the sales/strategy team.
- Maintain complete and accurate lead information in Pipedrive CRM.
- Add new prospects, contacts, organizations, notes, activities, and follow-ups to Pipedrive.
- Ensure every lead is assigned the correct stage and has a clear next action.
- Track all calls, emails, LinkedIn interactions, event interactions, follow-ups, and responses in Pipedrive.
- Regularly monitor the pipeline and ensure there are no unattended or missed follow-ups.
- Maintain proper CRM hygiene and ensure data is updated on a daily basis.
- Prepare regular reports on leads generated, outreach completed, qualified leads, meetings scheduled, and pipeline generated.
- Work closely with the marketing and sales teams to identify new target segments and lead-generation opportunities.

Requirements:

Pipedrive CRM Responsibilities

- Maintain a structured and updated prospect database in Pipedrive.
- Add and categorize new leads and prospects.
- Update lead status, deal stages, contact details, and communication history.
- Schedule and manage follow-up activities and reminders.
- Record call outcomes, email responses, event interactions, requirements, and prospect information.
- Track prospects from initial outreach → qualification → meeting → opportunity → conversion.
- Identify inactive leads and take proactive steps to revive them.
- Maintain accurate and up-to-date sales pipeline reports.
- Ensure all business development activities are properly recorded in Pipedrive.





Lead Generation & Exhibition Expectations The candidate will be expected to:

- Consistently generate current prospects every day through both online and offline channels.
- Conduct a high volume of outbound calls and outreach activities.
- Build and maintain a qualified prospect database.
- Attend relevant exhibitions, trade shows, conferences, and networking events as required.
- Proactively approach potential clients and decision-makers at industry events.
- Build relationships with prospects and identify potential business requirements.
- Follow up with all relevant contacts collected through exhibitions and events.
- Identify current industries, companies, and market segments for business opportunities.
- Convert cold prospects and event contacts into qualified leads and scheduled meetings.
- Maintain a healthy and active sales pipeline.
- Achieve defined monthly lead-generation and meeting targets.

Requirements

- 1–3 years of experience in Business Development, Lead Generation, Inside Sales, Telesales, or B2B Sales.
- Experience with Pipedrive CRM is preferred.
- Strong experience in cold calling and outbound lead generation.
- Comfortable attending exhibitions, trade shows, conferences, and networking events.
- Excellent verbal and written communication skills.
- Confident in speaking with business owners and senior decision-makers.
- Strong research and prospecting skills.
- Ability to identify and qualify potential business opportunities.
- Persistent and comfortable with regular follow-ups and handling rejection.
- Highly organized and disciplined with CRM updates.
- Target-oriented with a strong focus on achieving lead and meeting-generation goals.
- Willingness to travel locally for exhibitions, meetings, and business development activities.
- Experience in digital marketing, advertising, SaaS, IT, or other B2B services will be an advantage.

Pay: ₹15,000.00 - ₹35,000.00 per month

Application Question(s)

- Where are you located? (Be specific if from Mumbai)
- What is your expectation for per month in hand salary?
- What was your last month in hand salary?

Work Location: In person

📌 Business Development Associate (Andheri East)
🏢 Altois
📍 Andheri East