Business Analyst – Sales & Growth Strategy

Location: Tirupur (Corporate Office)

Experience: 3–6 Years (Relevant analytics experience preferred)

Role Purpose

We are looking for a Business Analyst who can deeply analyze sales, market, population, and production data to identify new business opportunities, growth gaps, and demand patterns, enabling data-driven sales and production decisions.

Key Roles & Responsibilities

- Analyze Primary & Secondary Sales Data (Region / Distributor / Outlet-wise)
- Identify sales gaps, low-performing markets, and growth opportunities
- Study population, geography, income & consumption patterns to predict demand
- Track existing product sales movement and new product performance in the market
- Monitor market trends, competitor activity, and new product launches in the innerwear category
- Map market demand vs production capacity & SKU availability
- Identify overstock, understock, slow-moving & fast-moving styles
- Support New Product Development (NPD) planning based on market feedback and sales trends




- Prepare sales forecasting & demand planning reports
- Develop MIS, dashboards, and analytical reports for management review
- Support sales strategy, territory planning & beat optimization
- Work closely with Sales, Marketing, Production, SCM & R&D; teams
- Analyze sales team performance and provide data-based insights & appreciation reports

Qualification & Skill

Education

- Any Degree (Engineering preferred
- MBA / PG in Business Analytics / Marketing / Operations – Added Advantag

Technical Skills
- Strong knowledge of Advanced Excel & Data Analysi
- Hands-on experience with Power BI / Tableau / Dashboard
- Knowledge of Sales MIS, Forecasting & Demand Plannin
- Basic understanding of ERP / Production Planning / SCM dat
- Ability to convert data into actionable business insight

Analytical Mindset
- Strong logical & numerical skill
- Positive business understanding of FMCG / Apparel / Innerwear market
- Strong data-driven decision-making approach

📌 Business Analyst (Tiruppur)
🏢 PRITHVI INNER WEARS PRIVATE
📍 Tiruppur