Brand Merchandiser | Sales & Business DevelopmentPocketful of Cherrie | Noida | Full-time | In office | 2–5 years

About Pocketful of CherriePocketful of Cherrie is a contemporary womenswear label known for expressive prints, natural fabrics and our signature pockets.

We’re looking for a commercially driven Brand Merchandiser who doesn’t just manage stock, they actively help us sell more.

The RoleThis is a brand-side merchandising role with strong ownership of sales, MBOs, exhibitions and business development.

You will work closely with the Founder, Design and Production teams to ensure we have the right products, in the right quantities, at the right places and that they sell.

What you'll be responsible for

- Manage product assortment, inventory and stock allocation across D2C, MBOs and offline channels.
- Identify, evaluate and onboard new MBOs/retail partners, while building strong relationships with existing ones.
- Analyse MBO-wise sales and ensure the right assortment and stock levels to maximise sell-through and repeat orders.
- Identify, evaluate and manage exhibitions and pop-ups end-to-end — from finding opportunities and coordinating logistics to stock planning and on-ground execution.
- Be present at key exhibitions and take ownership of maximising sales, customer engagement and brand presentation.
- Track sales, bestsellers, slow movers and inventory and turn these insights into actionable merchandising decisions.
- Constantly identify new ideas, channels and opportunities to increase sales.




- Build strong relationships with retail partners and ensure excellent service that drives repeat business.
- Work with Design and Production to ensure commercially relevant products are developed and delivered on time.

We're looking for someone who
- Has 2–5 years of brand-side fashion merchandising experience.
- Has worked with a fashion label, designer brand, D2C brand or premium/luxury womenswear brand.
- Has a strong understanding of sales, inventory, product assortment and commercial merchandising.
- Has a genuine sales mindset and actively looks for opportunities rather than waiting for sales to happen.
- Is proactive, organised, analytical and comfortable taking ownership.
- Has strong communication and relationship-building skills.
- Is comfortable travelling and being hands-on at exhibitions and events.
- Is proficient in Excel/Google Sheets and comfortable working with sales data.

ImportantBrand-side fashion merchandising experience is essential. Candidates whose experience is primarily focused on export houses, buying houses, garment factories/manufacturing or production/export merchandising will not be considered.

Why join us?This is a high-ownership role where you will directly influence our sales, retail presence and growth. You’ll work closely with the Founder and have visibility across merchandising, sales, exhibitions and business development.

To apply, please share your CV on [email protected]

📌 Brand Merchandiser (Delhi)
🏢 Pocketful of Cherrie
📍 Delhi