Job Description:
1. BigQuery Attribution Pipeline
Own the GA4 ? BigQuery data model end-to-end: schema, session logic, event definitions, and the revenue attribution layer that reporting draws from
Define and enforce channel grouping rules in BigQuery — resolving the current discrepancies between GA4 default channel groups and what reports are actually showing
Maintain the reconciliation process between GA4 session/revenue data and BigQuery exports — establish a documented, repeatable QA cadence so divergences are caught proactively, not reactively
Write and maintain the SQL transformations that feed Looker Studio dashboards and executive reporting — including eCommerce revenue, session attribution, and conversion rate by channel
Own the BigQuery dataset structure, access controls, and documentation so that all team members can query with confidence
Build and maintain attribution accuracy monitoring: automated checks that flag when GA4-to-BQ variance exceeds defined thresholds
2. Server-Side GTM Ownership
Take immediate ownership of the three open sGTM migration tickets:
container URL update, post-migration tracking validation, and Meta/third-party ad pixel validation via server GTM
Own the server-side GTM container configuration — tags, clients, triggers, and variable mappings — as the single accountable engineer
Validate that all paid media vendor pixels (Meta CAPI, Google Ads, Pinterest Tag) are firing correctly through the server container and that conversion data matches platform-reported figures
Manage consent mode v2 implementation: ensure that cookie-rejected sessions are handled correctly in the server-side pipeline and that their impact on channel attribution is understood and documented
Define and document the event passthrough architecture: which events fire client-side, which are handled server-side, and why
Own the ongoing server container QA process — after any significant release or GTM change, run a structured validation before signing off
3. Attr
📌 Senior Analytics Engineer- 1 (India)
🏢 Programmers.io
📍 India
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