Job DescriptionAbout Us:
NThe Brand Power Company (a WPP company) is a global leader in performance-driven advertising, helping FMCG brands drive trial, penetration, and sales at scale through trusted, third-party endorsement formats like Brand Power, Medifacts, and Home Tester Club.
NWith 35+ years globally and a strong presence in India since 2007, we partner with leading brands like Unilever, Reckitt, Dabur, ITC, Haleon, and more—delivering solutions that combine persuasion-led creative + real consumer advocacy + measurable impact.
NThe Role: Client Growth Lead (Account Director Level)
NWe're looking for high-performing agency professionals who understand how FMCG brands grow—and can translate that into business opportunities and long-term partnerships.
NThis is not a traditionalservicing role. This is for someone who can own accounts like a business, identify growth levers, and convert them into revenue.
NWhat You'll Be Responsible For:
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- New Business Development & Account Management N
- Find, open and grow a set of FMCG/OTC client accounts N




- Identify white spaces, new opportunities, and revenue streams N
- Drive recent business fromclosed FMCG/OTC clients (80%) and incremental business from existing clients (20%) N
- Build strategic POVs onhow our solutions can solve brand challenges N

nSenior Client Relationship Management
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- Work closely withBrand Managers, Marketing Heads, and CMOs N
- Become a trusted partner, not just a vendor N
- Lead high-impact conversations around campaign effectiveness, penetration growth, and ROI N

nStrategic Thinking(Not Just Execution)
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- Translate brand problems into communication + media solutions N
- Bring strong understanding of: N
- FMCG marketing funnels N
- Shopper behaviorn
- Digital + TV + retail ecosystems N

nInternal Leadership
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- Collaborate with creative, strategy, and production teams N
- Drive clarity from brief → idea → execution → delivery N
- Ensure

📌 Business Development Manager (Alibag)
🏢 The Brand Power
📍 Alibag