What will you do? - Manage, track, and report end-to-end marketing campaign data and performance metrics. - Maintain and enhance existing dashboards, ensuring KPI definitions are clear and consistent. - Identify, analyze, and interpret trends or patterns in large, complex datasets. - Collaborate with cross-functional stakeholders (CMO, BGs, Corporate teams) to define requirements and deliver custom reporting solutions. - Partner with marketers to translate campaign strategies into measurable data models and tool instrumentation. - Design and implement data models for analytics and reporting. - Execute and maintain data quality, acquisition, and compliance processes in collaboration with legal and privacy teams. - Develop data-driven insights to improve marketing campaign effectiveness and overall strategy. - Monitor and optimize large datasets to ensure data accuracy, standardization, and accessibility. - Stay current with new tools, technologies, and best practices in analytics and marketing insights. What will you need? Must have skills - Data & Analytics - Extensive hands-on experience in data analytics, reporting, and insights generation. - Technical Stack - Expertise in Power BI, Microsoft Fabric, SQL, Azure, SSAS,



and advanced Excel (SharePoint knowledge a plus). - Analytical Skills - Advanced analytical and problem-solving skills with meticulous attention to detail. - Impact & Insight - Proven ability to translate complex data into clear, actionable insights and effective visualizations. - Project Management - Excellent organizational skills and proven project management capabilities. - Client & Stakeholder - Strong collaboration and cross-functional engagement skills with internal and external stakeholders. - Requirements - Skilled in client consultation, requirements elicitation, and formal documentation. - Global Operations - Willingness and flexibility to work in a 24x7 global environment across time zones to support business continuity. Valuable to have skills - Marketing Systems - Experience with marketing data platforms and Customer Relationship Management (CRM) systems. - Data Architecture - Familiarity with data governance frameworks and data modeling principles. - Workflow Automation - Exposure to Power Apps or Power Automate for business process automation. - Campaign Analysis - Experience in marketing attribution models and campaign performance tracking.

📌 Power BI Developer (Gurugram)
🏢 WPP Production India [Marketing Operations Studios]
📍 Gurugram