Product Marketing Manager - B2B SaaS/Tech

Experience: 6-9 Years

Location: Chennai

About the Role:

Talent Zone Consultant is looking for an experienced Product Marketing Manager to drive product positioning, go-to-market strategy, demand generation, and customer adoption for B2B SaaS/technology products.

Key Responsibilities:

Develop product positioning, messaging, value propositions, and GTM strategies.

Lead marketing plans for current product launches and feature releases.

Partner with Product, Sales, Demand Generation, and Customer Success teams.

Develop sales enablement materials including presentations, case studies, battlecards, and product collateral.

Conduct market research, customer insights, and competitive analysis.

Drive product adoption, demand generation,



and pipeline growth.

Track marketing performance and use data to improve campaigns and GTM initiatives.

Key Skills: Product Marketing, B2B SaaS, GTM Strategy, Product Positioning, Product Launches, Demand Generation, Market Research, Competitive Analysis, Sales Enablement, Customer Adoption, Marketing Analytics.

- Experience

6 - 9 Years

- No. of Openings

3

- Education

Graduate

- Role

Product Marketing Manager

- Industry Type

IT Services & Consulting

- Gender

[ Male / Female ]

- Job Country

India

- Type of Job

Full Time

- Work Location Type

Work from Office

📌 Product Marketing Manager - Full Time (Chennai)
🏢 Talent Zone Consultant
📍 Chennai