Job Title: Growth Manager

Location: Kolkata (Onsite - Work from Office)

About the Role:

We are looking for a Growth Manager to drive customer acquisition, engagement and revenue growth across Dot & Key’s D2C app and website. The role combines growth strategy, analytics and hands-on execution , with a solid focus on experimentation and improving the customer funnel.

Key Responsibilities:
Own growth metrics across traffic, conversion, retention and revenue .
Develop and execute app and website growth strategies .
Drive CRO, A/B testing, funnel optimisation and growth experiments .
Partner with CRM and Tech teams to improve customer engagement, retention and UX .
Track and analyse growth performance using GA4, Mixpanel and internal dashboards .
Identify customer, category and competitor insights to drive new growth opportunities.
Build a structured approach to testing, learning and scaling successful initiatives .




Work cross-functionally with Marketing, Product, Tech and Creative teams.

Preferred Skills & Know-how:
Robust understanding of D2C growth and e-commerce funnels .
Hands-on experience in CRO, A/B testing and funnel analytics .
Proficiency in GA4/Mixpanel, Excel/Google Sheets .
Working knowledge of Shopify, app analytics and attribution tools .
Robust analytical, problem-solving and stakeholder management skills.
Exposure to ASO, CRM/lifecycle marketing and BI tools is a plus.

Experience Requirements:
5–8 years of experience in Growth, D2C, e-commerce or consumer businesses.
Experience in Beauty, Personal Care, Skincare or other consumer brands is preferred.
Bachelor's degree in Business, Marketing, Engineering or a related field; MBA is a plus.

📌 Growth Manager Kolkata
🏢 Dot u0026 Key Skincare
📍 Kolkata