Job DescriptionJob Title: Executive / Sr. Executive – Residential Sales (Front-End)

NRole Purpose

nTo drive primary sales by engaging prospective customers at the front-end, converting qualified leads into site visits and bookings, while delivering a high-quality customer experience aligned to Brigade's brand standards.

NKey Responsibilities

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Lead Engagement & Qualification:
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Handle inbound and outbound leads, understand customer requirements, and effectively qualify prospects.
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Site Visit Conversion:
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Drive customer site visits through persuasive communication, follow-ups, and relationship management.
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Sales Closure Support:
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Present projects, valuepropositions, and pricing details to convert prospects into bookings, in coordination with closing managers.
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Customer Experience:
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Deliver a seamless and premium buying experience at pre-booking stage, ensuring solid brand recall.
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Pipeline Management:
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Track leads, follow-ups, and conversions through CRM systems (e.G.,



Darwinbox / internal CRM) with high discipline.
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Market Intelligence:
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Stay updated on market trends, competitor offerings, and customer preferences to improve conversion effectiveness.
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Cross-functional Coordination:
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Work closely with marketing, CRM, and site teams to ensure smooth customer journey from inquiry to booking.
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nKey Metrics (KPIs)

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Lead-to-site visit conversion ratio
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Site visit-to-booking conversion
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Revenue / bookings achieved against targets
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Customer experience feedback at pre-sales stage
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nIdeal Candidate Profile

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2–7 years of experience in real estate / high-value sales
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Robust communication and persuasion skills
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Customer-centric mindset with high energy and ownership
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nReporting Structure

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Reports to: Project sales head
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📌 Senior Sales Executive Whitefield
🏢 Brigade Group
📍 Whitefield