By admin / January 6, 2026

Job Description

We are looking for a SaaS Marketing Executive who can drive growth for our software product

through digital marketing, lead generation, and brand-building initiatives. The role focuses on

increasing sign-ups, demos, and customer engagement using performance-driven online

marketing channels.

Key Responsibilities

Plan and execute digital marketing campaigns for SaaS products
Generate qualified leads through paid ads, SEO, social media, and email marketing
Manage website content, landing pages, and conversion funnels
Track and analyze key performance metrics such as leads, CAC, conversions, and

retention

Work closely with sales and product teams to align positioning and messaging
Manage social media presence, product announcements, and feature launches
Conduct competitor analysis and market research to identify growth prospects

Experience: 1.5 – 3 Years

Required Skills





Understanding of SaaS business models (B2B / B2C)
Hands-on knowledge of digital marketing channels (Google Ads, Meta Ads, SEO basics)
Solid content writing and marketing communication skills
Familiarity with tools such as Google Analytics, Search Console, CRM platforms

(HubSpot, Zoho, or similar)

Data-driven mindset with the ability to test, analyze, and optimize campaigns

Qualifications

Graduation or post-graduation in a relevant field such as:( Marketing/Business Administration/Management/ IT / Computer Applications (with marketing exposure))

Desired Skills

Certifications in digital marketing are an added advantage

Job Category: IT

Job Type: Full Time-Onsite

Job Location: Lalghati Bhopal

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📌 Saas Marketing Executive Bhopal
🏢 Mushroom World Group
📍 Bhopal