Job Description – Social Media Executive

Experience: 1–2 Years
Job Type: Full time
Industry: Digital Marketing / Advertising Agency

About the Role

We are looking for a creative, proactive, and detail-oriented Social Media Executive to manage and execute social media activities for our clients. The ideal candidate should understand social media trends, content formats, audience engagement, and day-to-day page management.

Key Responsibilities
Manage social media accounts across Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
Plan and execute monthly social media content calendars.
Ideate content for posts, carousels, reels, stories, campaigns, and other social formats.
Write engaging captions, hooks, CTAs and basic social media copy.
Coordinate with graphic designers, video editors, content writers, and other internal teams for timely content delivery.
Schedule and publish content as per the approved content calendar.
Monitor comments, DMs, mentions, and audience engagement.
Stay updated with Instagram trends, Reels, trending audio,



hashtags, platform updates and competitor activities.
Assist in planning and executing social media campaigns and brand activations.
Coordinate with influencers/creators whenever required.
Track social media performance including reach, impressions, engagement, follower growth and content performance.
Prepare basic monthly social media reports and suggest improvements based on insights.
Handle multiple client accounts and ensure timely execution of deliverables.

Required Skills
1–2 years of hands-on experience in Social Media Management / Digital Marketing.
Agency experience and experience handling multiple brands will be preferred.
Strong understanding of Instagram, Facebook and LinkedIn.
Valuable content ideation and copywriting skills.
Robust understanding of Reels, Stories, trends and short-form content.
Basic knowledge of Canva and/or CapCut is an advantage.
Basic understan

📌 Social Media Executive Sanpada
🏢 TG Connect Media Services
📍 Sanpada