Job Description Relationship Manager (RM) / Senior Relationship Manager (SRM) – PSU Bank Banca Channel (Life Insurance)

Role

Relationship Manager / Senior Relationship Manager

Channel

Bancassurance – PSU Bank Channel

Reporting To

Cluster Manager / Area Manager

Job Purpose

Drive Life Insurance business through assigned PSU Bank branches by building robust relationships with Branch Managers, Bank Officers, and customers while achieving business targets.

Key Responsibilities
Manage and develop relationships with assigned PSU Bank branches.
Generate Life Insurance business through bank customer referrals and leads.
Conduct joint customer meetings with bank staff and Branch Managers.
Identify customer financial needs and recommend suitable Life Insurance solutions.
Achieve monthly, quarterly, and annual premium targets.
Ensure quality business sourcing with proper documentation and compliance.
Train and motivate bank employees on Life Insurance products and sales processes.
Increase branch activation, lead generation,



and customer penetration.
Follow up on pending proposals, medicals, underwriting, and policy issuance.
Provide post-sales servicing and renewal support to customers.
Maintain persistency and customer retention ratios.
Submit daily MIS, sales reports, and business updates to management.

Key Performance Indicators (KPIs)
Premium / APE Achievement
Number of Policies (NOP)
Branch Activation
Lead Generation & Conversion Ratio
Persistency & Renewal Collection
Customer Meetings
Product Mix Achievement
Bank Staff Productivity

Eligibility
Graduate in any discipline.
Minimum 1–5 years experience in Life Insurance Banca/Agency/Direct Channel.
For SRM, preferably 3+ years of Life Insurance Banca experience.
Positive communication and relationship management skills.
Robust sales orientation and target-driven approach.
Local market knowledge preferred.

📌 Relationship Manager/sr Relationship Manager Banca Tikamgarh
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📍 Tikamgarh