WhatsApp Channel Management
Manage multiple WhatsApp Channels for one-way communication.
Plan, schedule, publish, and maintain regular channel updates.
Ensure consistent brand messaging and timely communication.
Content Planning & Calendar Management
Develop and maintain weekly and monthly content calendars.
Plan content for campaigns, service updates, events, offers, and festive communications.
Ensure all content is scheduled and published within the planned timelines.
Copywriting & Content Creation
Write concise, engaging, and action-oriented content for WhatsApp Channels.
Create headlines, captions, CTAs, and short-form communication optimized for mobile users.
Maintain a consistent brand tone and communication style across platforms.
Creative Coordination
Coordinate with design and video teams for required marketing creatives.
Prepare clear creative briefs covering objectives, copy, CTA, format, and specifications.
Review final creatives to ensure they align with brand guidelines and campaign requirements.
Content Optimization & Performance
Optimize content based on engagement, audience response, timing, formatting, and post structure.
Use link tracking and available analytics to measure engagement and conversions.




Identify opportunities to improve content effectiveness and audience reach.
Channel Hygiene & Quality Control
Ensure all communication is accurate, error-free, and consistent with brand guidelines.
Verify links, dates, offers, service details, and other information before publishing.
Ensure content remains relevant and aligned with the intended audience.
Campaign & Digital Marketing Support
Support marketing campaigns, product/service launches, and promotional activities.
Plan pre-launch, launch, and reminder communications through WhatsApp Channels.
Coordinate WhatsApp communication with ongoing social media and digital marketing campaigns.

Job specifications
Positive written and verbal communication skills.
Basic knowledge of digital marketing and social media platforms.
Positive content writing and proofreading skills.
Basic knowledge of WhatsApp, Instagram, Facebook, and Google Business Profile.
Attention to detail and ability to ensure error-free communication

Qualifications & Requirements:
Education: Graduate in any discipline.
Good proficiency in MS Office (Word, Excel, PowerPoint).

Pay: ₹15,000.00 - ₹18,000.00 per month

Perks:
Health insurance
Provident Fund

Work Location: In person

📌 Executive Communication Coimbatore (India)
🏢 RED TAXI
📍 India