Key Responsibilities:

Strategy & Campaign Planning
Develop and implement social media strategies aligned with client/business goals.
Create monthly content calendars and campaign roadmaps.
Plan and execute brand-building and performance-driven campaigns.
Identify trends, competitor insights, and growth prospects.

Content & Creative Coordination
Oversee creation of engaging posts, reels, stories, and video content.
Coordinate with graphic designers, video editors, and content writers.
Ensure brand voice and messaging consistency across platforms.

Platform Management
Manage platforms such as Instagram, Facebook, LinkedIn, YouTube, and others as required.
Monitor engagement, respond to comments/messages, and build online communities.
Handle multiple client accounts simultaneously (agency exposure preferred).

Paid Campaign Management
Plan, launch, and optimise paid campaigns (Meta Ads, LinkedIn Ads, etc.).
Manage budgets effectively and ensure maximum ROI.
Conduct A/B testing and audience targe ng op miza on.

Analy cs & Reporting
Track KPIs including engagement rate, reach, CTR, conversions, and ROI.




Prepare monthly performance reports with actionable insights.
Use data to refine content and advertising strategies.

Required Skills & Qualifications:
3–5 years of proven experience as a Social Media Manager.
Minimum 2 years in a digital marke ng/adver sing agency (mandatory).
Robust understanding of organic and paid social media strategies.
Hands-on experience with Meta Ads and LinkedIn Ads.
Experience managing multiple brands or client accounts.
Proficiency in social scheduling and analytics tools.
Basic knowledge of Google Analytics and conversion tracking.
Excellent communication, presentation, and coordination skills.
Ability to manage deadlines in a fast-paced agency environment.

Preferred Qualifications:
Experience in performance marketing campaigns.
Knowledge of Canva, Adobe tools, or basic video editing.
Solid understanding of branding and storytelling.

Pay: ₹35,000.00 - ₹50,000.00 per month

Benefits:
Cell phone reimbursement
Leave encashment
Provident Fund

Work Location: In person

📌 Social Media Executive Hadapsar
🏢 A2 Digital
📍 Hadapsar