Job Descrioption – Category Manager (Lifestyle – Indianwear)

Role Overview
We are looking for a commercially driven and fashion-forward Category Manager – Indian Wear to lead category growth, brand partnerships, and assortment strategy across ethnic apparel, contemporary Indian fashion, and designer-led brands. The role will drive GMV, profitability, customer experience, and category expansion by curating compelling assortments, building strategic brand partnerships, and delivering differentiated customer experiences aligned with business objectives.

Key Responsibilities:
Category Strategy & Business Ownership
• Define and execute category growth plans aligned with the overall Indian Wear business strategy and annual operating plan.
• Own category performance across GMV, gross margins, conversion rates, and customer satisfaction metrics.
• Drive sales growth and profitability through effective assortment planning, pricing strategies, and commercial negotiations.
Brand & Partner Management
• Build and strengthen relationships with leading ethnic wear, contemporary Indian fashion,



and designer brands.
• Identify and onboard current brands to expand category selection, improve market coverage, and drive customer acquisition.
• Develop joint business plans with brand partners to drive sustainable growth and improve business performance.
Assortment, Pricing & Inventory Management
• Curate a differentiated assortment across ethnic apparel, occasion wear, fusion wear, festive collections, and related categories.
• Drive assortment expansion by balancing seasonal trends, new launches, core bestsellers, and emerging fashion opportunities.
• Partner with brands and internal teams to optimize pricing, inventory availability, and inventory health.
Marketing & Growth Enablement
• Collaborate with Marketing and Site Merchandising teams to drive category visibility, customer engagement, and conversion.
• Plan and execute seasonal campaigns, festive events, designer launches, and key

📌 Category Manager (Mumbai)
🏢 Tata CLiQ Fashion
📍 Mumbai