We’re looking for a KOL Manager (Crypto) who lives and breathes futures trading and crypto, someone who understands both creators and traders. You’ll be responsible for building and managing relationships with influencers, YouTubers, and live traders, affiliate partners; planning and executing performance-driven influencer campaigns; and tracking ROI across multiple content formats.

Key Responsibilities:
Influencer Partnerships: Identify, onboard, and manage collaborations with YouTube creators, Instagram influencers, and live trading communities relevant to crypto and finance.
Community Building: Develop and nurture long-term relationships with key influencers, streamers, and content creators to form a loyal creator ecosystem.
Campaign Management: Plan, negotiate, and execute influencer campaigns end-to-end, from briefing and content approvals to tracking deliverables and outcomes.
Performance Tracking: Monitor campaign analytics and measure ROAS, engagement, CTR, and conversion rates to optimize influencer spend.
Negotiations & Budgeting:



Secure cost-effective deals while maintaining content quality and alignment with brand goals.
Trend Analysis: Stay updated on crypto trends, creator economy shifts, and social platform algorithm updates to inform campaign strategy.
Cross-Team Collaboration: Work closely with the brand, content, and performance marketing teams to integrate influencer campaigns into broader marketing goals.

Eligibility:
2-4 years of experience in influencer marketing in equity markets, crypto, commodities or other trading-related domains.
Robust understanding of trading ecosystems, cryptocurrency, and commodities.
Proven experience in managing influencer campaigns on YouTube and Instagram with measurable ROI.
A strong network within the crypto/commodities creator community is a major plus.
Excellent communication, negotiation, and relationship management skills.
Data-driven mindset with the ability to analyze performance metrics and optimize camp

📌 KOL Manager (Bengaluru)
🏢 Mudrex
📍 Bengaluru