Role Description As a Performance Marketing Lead at Haris&Co.;, you will oversee end-to-end performance marketing initiatives across digital channels for a diverse portfolio of clients. This full-time, on-site position based in Kozhikode involves designing and executing data-driven campaigns, optimizing media budgets, and monitoring key performance metrics to achieve client business objectives. You will manage campaign planning, implementation, A/B and performance testing, and continuous optimization across platforms such as search, social, and display. The role includes collaborating closely with creative, strategy, and account management teams to align performance campaigns with brand goals, and presenting insights, reports, and recommendations to internal stakeholders and clients. You will also mentor junior team members, contribute to performance marketing best practices, and support current client pitches with performance-focused strategies.
Qualifications




Candidates should possess strong analytical skills and data analysis capabilities to interpret campaign performance and derive actionable insights.
Candidates should possess effective communication skills to collaborate with cross-functional teams and present performance reports to clients and stakeholders.
Candidates should possess performance management skills to plan, execute, optimize, and scale digital marketing campaigns across multiple platforms.
Candidates should possess performance testing skills, including A/B testing and experimentation, to improve conversion rates and overall campaign effectiveness.
Solid understanding of digital marketing channels (search, social, display, programmatic) and performance metrics such as ROAS, CPL, CPA, and CTR.
Hands-on experience with advertising platforms (e.g., Google Ads, Meta Ads Manager) and analytics tools (e.g., Google Analytics, data visualization dashboards).
Proven experience in leading performance marketing strategies for multiple brands or accounts, ideally

📌 Performance Marketing Lead (Kozhikode)
🏢 Haris&Co.
📍 Kozhikode