About This Role
We’re looking for a Field Marketing Executive to help build awareness and demand for Xoxoday across global markets through events and webinars. This role exists to create meaningful engagement with our target personas and translate that engagement into qualified pipeline.
You’ll work closely with sales, product, and the broader marketing team to plan and execute field campaigns that align with our messaging and business priorities. This is an execution-focused role with room to experiment, learn, and improve outcomes over time.
What You’ll Do
Field Events & Webinars
Plan and execute field events and webinars aligned to campaign themes
Identify and manage vendors, negotiate contracts, and coordinate logistics
Drive end-to-end event execution from concept to post-event follow-up
Campaign Activation
Design pre-event and post-event campaigns to generate and nurture leads
Partner with content and digital teams to promote events across channels
Develop messaging tailored to target personas and regional context
Cross-Functional Collaboration
Partner with sales to align on target accounts and follow-up strategy
Work with product and marketing teams to ensure campaign relevance
Coordinate with agencies and external partners as required
Performance & Reporting
Track event and webinar performance
Measure pipeline contribution and overall return on event investments
Share insights and recommend improvements for future campaigns
What We’re Looking For
1.1–3 years of experience in offline and digital events marketing, preferably in a SaaS environment
Experience supporting marketing initiatives across international markets
Solid collaboration skills across sales, product, analytics, and content teams
Clear communication and negotiation skills
Ability to manage multiple workstreams with attention to detail
Nice to Have
Exposure to US or European markets in a similar role
What Makes You a Strong Fit
Approach marketing with curiosity and a willingne
📌 Events & Field Marketing Specialist (India)
🏢 Xoxoday
📍 India