Business Development Executive – Digital Marketing

Job Type: Full-time
Experience: 1–4 years
Department: Business Development / Sales
Location: D- 151, Phase-VIII, Industrial Area Mohali, Sahibzada Ajit Singh Nagar, Punjab 160071

Job Summary

We are looking for a proactive and results-driven Business Development Executive – Digital Marketing to generate new business opportunities and acquire clients through online freelancing and service platforms such as Upwork, Guru, PeoplePerHour (PPH), and similar portals.

The ideal candidate should have hands-on experience in lead generation, bidding/proposal writing, client communication, sales, and digital marketing services.

You will be responsible for identifying potential clients, preparing customized proposals, converting leads into projects, and building long-term client relationships.

Key Responsibilities

- Identify and generate new business opportunities through Upwork, Guru, PeoplePerHour (PPH), LinkedIn, and other online platforms.
- Search for relevant projects related to Digital Marketing, SEO, PPC, Social Media Marketing, Website Development, Web Design, Content Marketing, and other IT services.
- Prepare and submit professional, customized, and compelling proposals/bids based on client requirements.
- Understand client requirements and communicate suitable solutions and service offerings.
- Manage the complete sales cycle, from lead generation and proposal submission to negotiation, closure, and handover.
- Follow up with prospective clients through platform messaging, email, LinkedIn, and other professional communication channels.
- Conduct client discussions to understand their business goals, challenges, budgets, and project requirements.
- Coordinate with the internal technical, SEO, development, design,



and marketing teams to prepare appropriate proposals and quotations.
- Negotiate pricing, timelines, and project scope while maintaining company profitability.
- Maintain and regularly update the sales pipeline, leads, proposals, follow-ups, and conversion reports.
- Build strong and long-term relationships with existing and potential clients.
- Monitor competitors, market trends, and opportunities in the digital marketing and IT services industry.
- Achieve assigned lead generation, proposal, revenue, and client acquisition targets.
- Maintain professional communication and ensure a positive client experience throughout the sales process.

Required Skills & Qualifications

- 1–4 years of experience in Business Development, International Sales, IT Sales, or Digital Marketing Sales.
- Hands-on experience with Upwork, Guru, PeoplePerHour (PPH), Freelancer, or similar freelancing platforms.
- Good understanding of digital marketing and IT services.
- Strong knowledge of SEO, PPC, Social Media Marketing, Website Development, Web Design, and related services is an advantage.
- Excellent written and verbal English communication skills.
- Strong proposal writing and client communication skills.
- Ability to understand technical requirements and convert them into clear business proposals.
- Strong negotiation, follow-up, presentation, and closing skills.




- Ability to work independently and meet sales targets.
- Good knowledge of CRM, Google Workspace, MS Office, and online research tools.

Preferred Skills

- Proven track record of winning projects through Upwork/Guru/PPH or similar platforms.
- Experience handling international clients, particularly from the USA, UK, Canada, Australia, or Europe.
- Existing knowledge of digital marketing agencies and their service offerings.
- Experience in preparing quotations, project estimates, and sales proposals.
- Strong research and lead-generation capabilities.

Key Performance Indicators (KPIs)

- Number of qualified leads generated.
- Number and quality of proposals submitted.
- Proposal-to-response and proposal-to-conversion rate.
- Number of new clients acquired.
- Monthly revenue generated.
- Client retention and repeat business.
- Achievement of assigned sales and business development targets.

What We Offer

- Competitive salary with performance-based incentives.
- Opportunity to work with international clients.
- Skilled and growth-oriented work environment with flexible timings.
- Opportunity to develop expertise in digital marketing, international sales, and business development.
- Career growth opportunities based on performance.

How to Apply

If you are passionate about business development, digital marketing, online bidding, and client acquisition, and have a proven ability to convert online opportunities into successful projects, we would love to hear from you.

Apply now with your updated resume and details of your experience with Upwork, Guru, PPH, or other freelancing platforms.

Pay: ₹25,000.00 - ₹50,000.00 per month

Benefits:

- Flexible schedule

Work Location: In person

📌 Business Development Executive (BDE) (India)
🏢 ingenious netsoft
📍 India