Channel Business Manager
Location: Chennai, India
Experience: 5–10 Years
Employment Type: Full time
Role Summary
The Channel Business Manager will be responsible for developing and managing a network of distributors, system integrators, OEM partners and solution providers who can sell, implement and support our Industrial IoT solutions.
The role requires a strong understanding of industrial automation products, channel business development, relationship management and consultative selling. The candidate should be comfortable working with both hardware and software solutions and be willing to travel extensively to develop and support partners.
Key Responsibilities
Channel Development
Identify, recruit and onboard distributors, value-added resellers (VARs), system integrators and automation partners across India.
Develop channel expansion plans for assigned regions and industry verticals.
Identify and establish strategic channel partnerships in selected international markets.
Evaluate prospective partners based on technical capability, market reach and business potential.




Partner Management
Build long-term relationships with channel partners.
Conduct regular business reviews and performance evaluations.
Develop joint business plans and revenue targets with partners.
Support partners in opportunity identification, customer engagement and solution positioning.
Ensure partners remain engaged through regular communication and business support.
Sales & Business Development
Achieve assigned channel sales targets.
Generate new business through partner-led opportunities.
Work jointly with partners during customer presentations, demonstrations and solution discussions.
Assist partners in preparing techno-commercial proposals.
Coordinate with internal technical and product teams to support customer requirements.
Partner Enablement
Conduct product training and certification programs for partners.
Ensure partners are equipped to deploy and support our Pick-to-Light and Industrial

📌 Industrial Channel Sales (Chennai)
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📍 Chennai