Profile – PMO [IN] / Program Delivery Expert [PDE] – [Will go through a client
round for fitment]

Primary Job Responsibilities:

The Program Management team is responsible for managing the development of
Global Marketing Campaigns by a variety of teams. The Digital Marketing Campaign
Manager (hereafter Campaign Manager) will create project plans and facilitate
cross-functional efforts to help marketers design and launch end to end digital
marketing campaigns through email, onsite and other channels. The primary job
responsibilities of the Campaign Manager include:

* Work with marketing managers from inception of marketing campaigns in a
consultative manner to lead and guide marketing managers in the roll out of
the marketing campaign(s).

* Partnering with Marketing Manager, the Digital Marketing Program Manager is
responsible for the end to end management of marketing program across all
channels and touch points.

* Maintain and open channel of communication with Marketing managers throughout
the life of the program to define and document campaign requirements within




the internal marketing resource management (MRM) solution

* Gather the campaign requirements and work with cross functional team and
involve domain experts where required while project managing all aspects of
the campaign milestones and deliverables.

* Help Marketing Managers define the general vision of the program, and ensure
that all teams involved understand their deliverables and due dates.

* Develop a master project plan to coordinate all of the activities of the
teams.

* Create segmentation plans that support marketing campaigns and for the
Marketing Operations team to execute and automate those segmentation plans

* Manage the Creative Development process (where required) to ensure that the
creative teams understand the direction of Marketing, that communications
between the teams are conveyed in a timely fashion and that Legal, Brand and
other pertinent teams have input

* When relevant,

📌 Associate Program Manager (Navi Mumbai)
🏢 eClerx
📍 Navi Mumbai