Job Information:
Company Name

RIL-FD

Date Opened

02/25/2026

State/Province

Tamil Nadu

Industry

Furniture

City

Coimbatore

Country

India

Zip/Postal Code

641006

Remarks (any other requirements):
- Experience in Digital Marketing activities

1. Strategic Marketing & Business Growth- Develop and implement marketing strategies to drive sales growth across all business segments.- Identify new business opportunities, emerging market needs, and expansion areas within institutional and key account markets.- Plan annual sales & marketing budgets, forecasts, and growth targets aligned with company objectives.
- 2. Institutional & Key Account Management:
- Build and nurture long-term relationships with key accounts, large institutions, architects, consultants, project management companies, and influencers.- Lead institutional sales initiatives by tapping hospitals, schools, colleges, corporates, IT parks, canteens, and government establishments.- Ensure customer satisfaction, timely project completion,



and retention of strategic accounts.- Negotiate high-value deals and finalize commercial terms with major clients.
- 3. Sales Leadership & Team Management:
- Lead, mentor, and motivate field and backend sales teams across India.- Set sales targets, define KPIs, and ensure consistent performance through monitoring, reviews, and corrective actions.- Build a high-performing sales organization through training, skill development, and performance coaching.- Foster a goal-driven, cooperative, and customer-first culture.
- 4. Marketing Communication & Brand Promotion:
- Oversee development of marketing collaterals, digital presence, product catalogues, presentations, and promotional campaigns.- Drive participation in trade shows, exhibitions, institutional meets, and industry networking events.- Align marketing communication with brand values and product positioning in each vertical segment.
- 5. Product Strategy & Market Insights:
- Work with product development teams to

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