Company: Me n Moms Location: Mumbai – Head Office Experience: 5–8 Years Industry: D2C / Retail / Baby & Kids / Lifestyle Position: Senior Social Media Manager About the Role We are looking for a highly driven and hands-on Senior Social Media Manager who can build and scale Me n Moms’ social media presence and take the brand to the next level. The ideal candidate should have strong D2C experience and a proven track record of taking a brand from 0→1 and scaling its social media presence through content, creators, campaigns and community building. This is a growth-oriented role , not just a content-management role. The candidate will be responsible for building the social media strategy, creating a strong content engine, driving organic growth and making Me n Moms a highly visible and engaging brand in the parenting & baby-care space. Key Responsibilities Develop and execute the overall Social Media Strategy for Me n Moms across Instagram, Facebook, YouTube and other relevant platforms. Build the brand's social media presence from 0→1 and scale it significantly in terms of reach,



engagement, followers and brand visibility. Create a solid content strategy and content calendar aligned with brand objectives and business goals. Drive Instagram/Reels growth , including identifying trends, viral formats, content hooks and storytelling opportunities. Develop social-first campaigns that generate high reach, engagement and brand awareness. Lead Influencer Marketing, Creator Collaborations and UGC initiatives. Build a continuous pipeline of creators and develop long-term creator relationships. Identify opportunities to make the brand relevant, relatable and culturally/socially current . Work closely with the Creative, Marketing, E-commerce and Business teams to align social media with overall business objectives. Brief and manage internal/external creative teams for social content. Track and analyse social media performance and continuously optimise the strategy. Monitor compet

📌 Senior Social Media Manager (Maharashtra)
🏢 Me N Moms
📍 Maharashtra