SEO Specialist (SEO | AEO | GEO | AI Search Optimization) Job Title: SEO Specialist (Search C AI Optimization Specialist) Department: Digital Marketing Reports To: Digital Marketing Manager / Head of Marketing Job Type: Full- Time About the Role We are looking for a highly skilled SEO Specialist who understands that search has evolved beyond Google rankings. The ideal candidate will be responsible for increasing our clients visibility across traditional search engines, AI-powered search platforms, answer engines, and generative AI platforms. This role requires expertise in Technical SEO, Content SEO, Local SEO, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), AI Optimization (AIO), and data-driven content strategies. The candidate should be comfortable working with AI tools while maintaining solid analytical and strategic thinking. Key Responsibilities

1. Technical SEO
- Perform comprehensive website audits.
- Optimize Core Web Vitals.
- Improve page speed and site performance.
- Manage XML sitemaps and robots.txt.
- Resolve crawl and indexing issues.
- Implement structured data (Schema Markup).
- Optimize website architecture.
- Monitor crawl errors and redirects.
- Conduct log file analysis.
- Optimize JavaScript SEO.
- Ensure mobile-first optimization.

1. On-Page SEO
- Perform keyword research using modern search intent.
- Optimize landing pages.
- Improve internal linking.

- - Optimize metadata.




- Create content briefs.
- Optimize headings and semantic HTML.
- Improve topical relevance.
- Build topical authority.
- Optimize image SEO.
- Enhance user engagement signals.

1. Off-Page SEO
- Develop high-quality backlink strategies.
- Conduct outreach campaigns.
- Monitor backlink health.
- Remove toxic links.
- Build digital PR opportunities.
- Increase brand mentions.
- Improve domain authority.

1. Local SEO
- Optimize Google Business Profiles.
- Manage local citations.
- Improve local rankings.
- Optimize NAP consistency.
- Manage customer reviews.
- Implement local schema.
- Track local keyword performance.

1. Answer Engine Optimization (AEO)
- Optimize content for Featured Snippets.
- Structure content for People Also Ask (PAA).
- Create FAQ-rich content.
- Implement FAQ Schema.
- Optimize conversational search queries.
- Improve voice search visibility.
- Build answer-focused content.
- Increase zero-click search visibility.

- Generative Engine Optimization (GEO)

Optimize content so it is discoverable and referenced by AI-powered search experiences, including:

- - ChatGPT
- Gemini




- Claude
- Perplexity
- Copilot
- AI Overviews Responsibilities include:
- Create AI-friendly content structures.
- Improve entity recognition.
- Build topical authority.
- Increase citation-worthy content.
- Optimize semantic relationships.
- Improve knowledge graph presence.
- Monitor AI-generated search visibility.
- Develop content likely to be referenced by generative AI systems.

1. AI Optimization (AIO)
- Utilize AI tools to improve SEO workflows.
- Develop AI-assisted content strategies.
- Create optimized prompts for content generation.
- Review AI-generated content for quality and accuracy.
- Maintain human editorial standards.
- Optimize content for AI search systems.
- Implement AI automation where appropriate.

1. Content Strategy
- Develop comprehensive content calendars.
- Perform competitor content analysis.
- Identify content gaps.
- Build topic clusters.
- Develop pillar pages.
- Create evergreen content.
- Refresh existing content.
- Collaborate with writers and designers.

G. Analytics s Reporting

- Track keyword rankings.
- Measure organic traffic.
- Monitor conversions.
- Analyze user behavior.
- Build

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 SEO Specialist (SEO | AEO | GEO | AI Search Optimization) (Ahmedabad)
🏢 Moksh CAD
📍 Ahmedabad