10 Sep
|
Richa gupta
|
Gurugram
10 Sep
Richa gupta
Gurugram
We're hiring a Brand Manager for a fast-growing D2C Fashion Jewellery brand, who can blend brand storytelling with performance-driven creative execution. This role is ideal for someone who has built or scaled a brand in the D2C fashion, luxury, or lifestyle space with Performance driven marketing and understands what makes content convert.
Key Responsibilities:
- Develop and execute overall brand strategy aligned with business and growth objectives
- Build strong brand positioning, tone of voice, storytelling, and consistency across all channels
- Lead creative strategy for paid ads, organic social, website creatives, and campaign launches
- Conceptualize high-converting ad angles, hooks, scripts, and campaign concepts
- Collaborate closely with designers, video editors, creators, stylists, and photographers to bring creative vision to life
- Plan and execute seasonal campaigns, collection launches, and promotional calendars
- Analyze creative and campaign performance (CTR, ROAS, engagement, watch time, conversions) and translate insights into sharper creative decisions
- Build and manage influencer collaborations,
creator partnerships, and community-led initiatives
- Track market trends, customer insights, competitor activity, and emerging content formats to keep the brand ahead of the curve
Who We're Looking For:
- 3 to 6 years of experience in Brand Management, Creative Strategy, or Performance Marketing must have prior experience in a D2C Fashion, Luxury, or Lifestyle brand (mandatory)
- Hands-on experience with performance creatives Meta ads, Reels, campaign shoots, and organic content that has driven measurable ROAS/CTR/conversion results
- Strong grasp of fashion, luxury, beauty, or lifestyle consumer trends and digital behavior
- Ability to balance brand-building with data-driven, performance-first decision making
- Excellent communication, leadership, and cross-functional project management skills
- Startup mindset high ownership, fast execution, comfortable in ambiguity
- Experience with Shopify/D2C e-commerce and influencer marketing is a robust plus
📌 Brand ManagerC Fashion Jewellery Brand (Gurugram)
🏢 Richa gupta
📍 Gurugram