Senior Manager - Commerce growth and Performance Marketing : Main Purpose of the Role Implement a marketing and sales strategy for one or more of the organization's more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets.

Main Responsibilities

List the main responsibilities this role regularly performs. Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services. Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service.

Monitor, analyze, and evaluate product performance and customer feedback to generate current product ideas. Identify product/service changes to meet customer needs. Liaise with other areas of the organization (e.g., production, R&D;) to implement these changes.





Prepare sales forecasts and budgets. Monitor sales volume, revenues and costs against forecasts. Adapt plans to improve the sales performance of the product/service. Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.

The base pay for this position is N/A In specific locations, the pay range may vary from the range posted.

JOB FAMILY: Product Management DIVISION: ANI International Nutrition LOCATION: India > Mumbai : BKC Building ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Yes, 20 % of the Time MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Continuous walking for prolonged periods (more than 2 hours at a time in an 8 hour day) Experience Level Senior Level

📌 Senior Manager - Commerce Growth and Performance Marketing (Mumbai)
🏢 Abbott India
📍 Mumbai