Company overview: PEP is a energetic personal care company that proudly houses two innovative brands – m Caffeine &

- Hyphen. With a passion for creating high-performance, conscious, and consumer-loved products, we are redefining the way personal care is experienced. While m Caffeine is India’s first caffeinated personal care brand, loved for its energizing and playful approach, Hyphen is built on the philosophy of simplifying skincare through science-backed formulations. Together, our brands reflect PEP’s mission to deliver quality, creativity, and care to millions of consumers. We believe in Confidence over all skin & body biases. Come, join the pack!Job Summary : We are looking for someone with 3–4 years of experience, preferably with a strong background in beauty-focused D2 C brands. The ideal candidate should thoroughly understand designing for D2 C brands across digital touchpoints and be able to create high-quality, performance-driven as well as brand-led creatives.

Key Responsibilities : Performance &

- Paid Ads: Design high-converting static, GIF, and video ad creatives optimized for CTR, engagement, and A/B testing. Website &
- E-commerce Visuals: Create high-impact banners, thumbnails, and tailored assets for website, marketplaces,



and partner channels. CRM &
- Digital Assets: Produce visually engaging creatives for Emailers, Whats App, RCS, Push notifications, and landing pages. Shoot &
- Direction Support: Assist in product and model shoots, including creative direction, mood boarding, layout, and basic lighting setup.

Marketing Collaboration: Work closely with performance marketers to analyze creative data and iterate designs in a fast-paced environment. Tools &

- AI Proficiency: Skilled in Photoshop, Illustrator, Figma, After Effects/Premiere Pro, and AI tools to leverage current design trends.

Skills and Qualifications :2–3 years' experience in D2 C, ecommerce, beauty, fashion, or lifestyle brands Experience with CRM and performance marketing creatives Be proficient in AI-powered creative tools. Have a working knowledge of UI/UX principles. Be capable of creating GIFs, motion graphics, videos, and animations from scratch Fast execution, attention to detail, and trend awareness Bonus if : Experience in reels/video editing, Shoot assistance or creative production experience, Understanding of ecommerce consumer behavior

📌 Motion Graphic Designer (Mumbai)
🏢 Mcaffeine
📍 Mumbai