Company Description KG Denim Limited is a diversified textile manufacturer specializing in fashion denim, apparel fabrics, and bedlinen, along with the production and sale of denim jeans and cotton sportswear. The company also owns Trigger Apparels, a leading jeans retail brand in India, offering strong visibility in the domestic fashion market. KG Denim’s main manufacturing plant is located in Coimbatore, supported by sales offices in Chennai, Bangalore, Mumbai, Delhi, and New York.

The company has exclusive representations in multiple international markets, including Great Britain, the Netherlands, Germany, Spain, Turkey, Egypt, Colombia, Thailand, Vietnam, Bangladesh, and South Korea. This global presence provides a dynamic environment for marketing professionals interested in fashion and home textiles.

Role Description The Manager – Marketing – Home Textiles will lead the marketing strategy and execution for the bedlinen and home textiles segment, focusing on brand positioning, market expansion, and revenue growth. This full-time, on-site role based in the Greater Coimbatore Area involves planning and implementing marketing campaigns, coordinating product launches, and managing promotional activities across domestic and international markets. The role includes analyzing market trends and customer insights, collaborating with sales, design, and production teams, and developing marketing collateral and catalogues tailored to different regions and channels.





The manager will oversee relationships with key retail and distribution partners, participate in trade shows and buyer meetings, and ensure consistent brand messaging across all platforms. The position also requires regular reporting on campaign performance, budget management, and proposing data-driven improvements to marketing plans.

Qualifications

- Solid experience in marketing and brand management within textiles, apparel, home furnishings, or a related consumer goods sector.
- Proven ability in market research, competitive analysis, and translating customer insights into effective marketing strategies.
- Experience in product marketing, including positioning, packaging inputs, and launch planning for home textile or lifestyle products.
- Skill in developing and managing multi-channel campaigns (retail, B2B, export, digital), with a focus on measurable outcomes.
- Excellent communication, presentation, and stakeholder management skills to work cross-functionally with sales, design, and manufacturing teams.
- Strong analytical and organizational skills, including comfort with data, reporting, and budget management.
- Bachelor’s or Master’s degree in Marketing, Business Administration, Textile Management, or a related field.
- Experience in international or export marketing and familiarity with global textile markets is highly beneficial.
- Ability to work on-site in the Greater Coimbatore Area and travel as needed for customer visits, trade fairs, and market development.

📌 Manager - Marketing - Home Textiles (Coimbatore)
🏢 KG Denim
📍 Coimbatore