10 Sep
|
FetchJobs.co
|
India
10 Sep
FetchJobs.co
India
About The Company
Aamra is a semi-fine jewelry brand launching in North America, embodying the essence of quiet luxury and up-to-date craftsmanship. Positioned between fast-fashion accessories and high-end fine jewelry, our products are priced between $100 and $450, offering accessible luxury with a contemporary edge. We are a founding team committed to building a brand that resonates with modern consumers seeking quality, style, and authenticity.
Our partnership with Amrapali, a renowned name with over 40 years of fine jewelry craftsmanship, underpins our dedication to excellence. Amrapali’s master artisans have crafted breathtaking, custom-made jewelry for global celebrities, royalty, and exclusive red carpet events, and now, this legacy informs our fresh, modern approach to jewelry design and branding.
About The Role
We are seeking a talented and experienced Creative Production Specialist to own the development and execution of our advertising creative assets. This role involves producing compelling static, video, and carousel content tailored for paid social media platforms such as Meta, Google, TikTok, Pinterest, and our direct-to-consumer website. The ideal candidate will work closely with the Head of Performance Marketing and the Catalogue Manager to translate campaign strategies into engaging, high-performing creative assets that resonate with the US audience.
You will be responsible for transforming raw footage, influencer content, and product images into polished, platform-optimized ads and organic posts. This role demands a blend of creative vision, technical skill, and strategic insight to ensure our brand's visual storytelling aligns with market trends and audience preferences.
Qualifications
Candidates should possess 4 to 6 years of experience in creative production,
with a focus on static design and video editing for performance or advertising campaigns, particularly within US-facing D2C or e-commerce brands. Proven experience in creating both static ad creatives—such as single images and carousel frames—and dynamic video content specifically optimized for Meta and Google Ads is essential, with a portfolio demonstrating real campaign work. Proficiency in Canva and Adobe Premiere Pro is required, alongside familiarity with Adobe Photoshop and Illustrator for static designs.
A strong understanding of US social media and paid ad consumption trends is vital, as is experience working directly with influencer or creator-generated content in both photo and video formats.
Responsibilities
- Produce a variety of static, video, and carousel ad creatives for multiple platforms including Meta, Google, TikTok, Pinterest, and our own D2C site, ensuring content is optimized for performance with US audiences.
- Design static ad assets such as single-image ads, carousel frames, banners, and organic social posts, alongside engaging video content, covering the full spectrum of ad formats.
- Collaborate with the Head of Performance Marketing to develop creative briefs and generate multiple variations of static and video ads for testing and optimization based on campaign data.
- Partner with the Catalogue Manager to ensure all creative assets align with brand voice, visual guidelines, and product content already in market.
- Edit and repurpose raw footage and images from influencers and creators into high-quality, platform-specific ad and organic content.
- Stay updated on US paid social creative trends, including hooks, pacing, native-feeling content, and platform-specific formats for static and video ads.
- Maintain an organized library of raw and edited creative assets, ensuring easy access for the wider team.
- If capable, personally shoot product and lifestyle photography and videos to reduce reliance on external vendors for ongoing content needs.
Benefits We offer a competitive salary package commensurate with experience, along with comprehensive health and wellness benefits. Our team members enjoy a flexible work environment that encourages creativity and innovation. We provide opportunities for professional development and growth within a dynamic startup setting. As part of our team, you will be at the forefront of launching a new brand in a competitive market, with the chance to shape visual storytelling and brand identity from the ground up. Additionally, we foster a collaborative culture that values diversity, inclusivity, and work-life balance, ensuring our team members feel supported and motivated to excel in their roles.
Equal Opportunity
Aamra is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
We believe that a diverse team brings unique perspectives and ideas that drive innovation and success. We welcome applicants from all backgrounds and are dedicated to providing an equitable and supportive workplace for everyone.
📌 Graphic Designer (India)
🏢 FetchJobs.co
📍 India