Company Description Daga Accessories is a premium western fashion jewelry brand that combines elegance, quality, and timeless design. The company offers a diverse collection of anti-tarnish stainless-steel pieces designed for lasting shine and durability, suitable for both daily wear and special occasions. Customers value the brand’s commitment to quality and style, leading many to become regular clients.

Daga Accessories focuses on creating jewelry that helps individuals express their personal style, from classic to trendy looks, while delivering a consistently satisfying customer experience.

Role Description The Digital Marketing Specialist will manage and execute online marketing initiatives to increase brand awareness and drive sales for Daga Accessories. This full-time, on-site role based in Mumbai includes planning and running social media campaigns, optimizing content for various platforms, and maintaining a consistent brand voice. The specialist will analyze web and campaign performance data, monitor key metrics, and provide reports and recommendations for improvement.

Daily responsibilities also include collaborating with design and sales teams, managing paid advertising,



engaging with the online community, and identifying new digital opportunities to strengthen the brand’s presence.

Qualifications

- Candidates should possess strong skills in Digital Marketing and Online Marketing to plan, execute, and optimize campaigns across channels.
- Candidates should possess skills in Social Media Marketing to manage content, grow audiences, and engage with customers on key platforms.
- Candidates should possess skills in Web Analytics to track performance, interpret data, and make data-driven marketing decisions.
- Candidates should possess excellent Communication skills to convey brand messaging clearly and collaborate effectively with internal teams and external partners.
- Relevant qualifications such as a degree in Marketing, Business, Communications, or a related field are beneficial.
- Experience with e-commerce platforms, paid advertising (e.g., Meta Ads, Google Ads), SEO/SEM, and content creation tools is an advantage.
- Strong attention to detail, creativity, and the ability to work in a quick-paced, fashion-focused environment are preferred.

📌 Digital Marketing Specialist (Mumbai)
🏢 Daga Accessories
📍 Mumbai