10 Sep
|
scaalable
|
Kolkata Metropolitan Area
10 Sep
scaalable
Kolkata Metropolitan Area
We are seeking a Digital Marketing Executive with 1–3 years of experience to drive and optimize digital campaigns across Google, Meta, LinkedIn, and SEO. The role focuses on lead generation, campaign performance, analytics, and continuous optimization to support measurable business growth.
Key Responsibilities
- Plan, execute, and optimize paid campaigns across Google Ads and LinkedIn Ads.
- Monitor CTR, CPC, Conversion Rate, ROI, and other performance metrics.
- Manage campaign budgets, targeting, creatives, and bidding strategies.
- Conduct keyword research and support SEO initiatives.
- Collaborate with design/content teams on campaign creatives and landing pages.
- Conduct A/B testing and identify opportunities for conversion optimization.
- Prepare performance reports and translate data into actionable insights.
Required Skills
- 1–2 years of relevant digital/performance marketing experience.
- Proficiency in Google Ads, Meta Ads, Google Analytics, SEO, and Keyword Research.
- Robust understanding of digital marketing metrics and campaign optimization.
- Analytical thinking, attention to detail, ownership, and effective communication.
Preferred Skills
- Google/Meta Certifications
- LinkedIn Ads
- Basic HTML/CSS
- Landing page testing / CRO experience
Education
Bachelor’s degree in Marketing, Mass Communication, Business, or a related field.
📌 Digital Marketing Intern (Kolkata Metropolitan Area)
🏢 scaalable
📍 Kolkata Metropolitan Area