Job Title: Creator Partnerships Manager
Location: In-Office | Gurugram
Company: Bombay Musk
Employment Type: Full-time
Industry: D2C / Fragrance & Lifestyle
About Us
Bombay Musk is a growing D2C fragrance and lifestyle brand focused on creating engaging products, experiences, and content for the modern consumer.
We’re looking for a Creator Partnerships Manager who can build and manage strong relationships with creators, influencers, and content personalities to drive brand awareness, content creation, and business growth.
This role is ideal for someone who understands the creator ecosystem, knows what makes content perform, and can turn creator collaborations into impactful brand campaigns.
What You’ll Work On
- Identify and build relationships with relevant creators, influencers, and content creators across Instagram, YouTube, and other platforms.
- Develop and manage creator partnerships aligned with Bombay Musk’s brand and business objectives.
- Research creators based on audience, content quality, engagement, relevance, and performance.
- Negotiate commercials, deliverables, timelines, usage rights, and campaign terms with creators.
- Manage the complete creator collaboration process — from outreach and briefing to execution and reporting.
- Create clear and effective creator briefs that communicate campaign objectives, messaging, deliverables, and creative direction.
- Coordinate with creators to ensure timely delivery of high-quality content.
- Work closely with the social media, creative, and marketing teams to develop creator-led campaigns.
- Track creator content performance and identify what formats, hooks, and creators are driving the best results.
- Build and maintain a strong database of creators and continuously expand the brand’s creator network.
- Identify emerging creators and new content trends relevant to the fragrance, lifestyle, fashion, beauty, and D2C space.
- Explore long-term creator relationships instead of only one-off collaborations.
- Manage multiple creator campaigns simultaneously while maintaining timelines and quality.
- Monitor competitor creator activity and identify opportunities for Bombay Musk.
- Contribute creative ideas for UGC, influencer campaigns, product launches, gifting campaigns, and performance marketing creatives.
Required Skills & Qualifications
Must Have
- 2+ years of experience in creator partnerships, influencer marketing, talent management, social media, or digital marketing.
- Strong understanding of the Instagram and YouTube creator ecosystem.
- Existing knowledge/network of creators across relevant categories is a strong advantage.
- Experience handling creator outreach, negotiations, briefs, and campaign execution.
- Strong communication and relationship-building skills.
- Ability to evaluate creators beyond follower count — including engagement, audience quality, content style, and brand fit.
- Good understanding of Reels, UGC, influencer content, and current social media trends.
- Strong negotiation and coordination skills.
- Ability to manage multiple campaigns, creators, and deadlines simultaneously.
- Comfortable working with spreadsheets, campaign trackers, and basic performance reports.
- Strong attention to detail and ownership of projects from start to finish.
Good to Have
- Experience working with D2C, fragrance, beauty, fashion, lifestyle, or consumer brands.
- Experience managing paid creator collaborations and gifting campaigns.
- Experience with performance marketing creatives and UGC.
- Existing relationships with micro, macro, and emerging creators.
- Understanding of Meta Ads and creator content usage rights.
- Experience using influencer marketing platforms or creator discovery tools.
- Strong understanding of content trends and viral formats.
- Experience working with talent agencies or creator management companies.
Who You Are
- You genuinely understand the creator economy and social media culture.
- You know the difference between a creator with followers and a creator who can actually influence buying behaviour.
- You’re highly proactive and comfortable reaching out to recent creators every day.
- You’re a strong communicator and relationship builder.
- You have a good eye for content and can quickly identify whether a creator is a good fit for the brand.
- You’re commercially aware and comfortable negotiating budgets and deliverables.
- You’re organised, detail-oriented, and capable of managing multiple moving parts.
- You’re comfortable taking ownership rather than waiting for instructions.
- You keep up with Instagram Reels, UGC, influencers, trends, and emerging creators.
- You’re creative enough to contribute ideas, but disciplined enough to execute them.
- You care about results — not just getting creators onboarded, but making partnerships actually work.
What to Submit
- Updated resume
- LinkedIn profile
- Examples of creator/influencer campaigns you have worked on
- Details of brands or creators you have previously worked with
- Any relevant campaign results or performance metrics
- Optional: Creator/influencer database or portfolio, if available
How to Apply
Send your resume and relevant work details to:
[email protected]
Subject Line: Creator Partnerships Manager – Your Name
📌 Creator Partnerships Manager (Gurugram)
🏢 Bombay Musk
📍 Gurugram