Role Overview /n /n We’re looking for a copywriter who can think in ads, not just words. Someone comfortable writing in English and Hinglish, creating scroll-stopping scripts as well as sharp static ad copies for performance marketing. /n This role sits close to the creative process, so beyond writing, you should understand how content is edited and packaged for social media ads. /n /n Responsibilities /n /n /n

- Write short-form scripts for influencer-led performance ads (Meta, Instagram, Reels).

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- Create static ad copies, hooks, and captions for performance marketing.

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- Write naturally in English and Hinglish, depending on the audience and creator.

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- Work closely with editors by suggesting edit styles, pacing, and visual references for videos.

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- Turn product insights into explicit,



engaging ad concepts that drive conversions.

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- Collaborate with creative and performance teams to iterate based on ad performance.

/n /n /n Requirements /n /n /n

- 1–3 years of copywriting experience in digital or performance marketing.

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- Strong command over English and Hinglish writing.

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- Experience writing influencer scripts and performance ad creatives.

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- Basic understanding of video editing styles, references, and creative direction to coordinate with editors.

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- Please share your portfolio at [email protected]

/n /n /n Bonus /n Experience working on men’s health, supplements, fitness, or wellness brands.

📌 Copywriter (Bengaluru)
🏢 Kapiva
📍 Bengaluru